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Page 1: Selling to the Brain Steve Herman Global Cosmetic Industry ... · Neuromarketing has transported our ... study the brain at work. ... times as active when they drank Pepsi than it

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Selling to the BrainSteve HermanGlobal Cosmetic Industry; May 2005; 173, 5; Health Modulepg. 64

Page 2: Selling to the Brain Steve Herman Global Cosmetic Industry ... · Neuromarketing has transported our ... study the brain at work. ... times as active when they drank Pepsi than it

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.


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