Download - Secret Seven"
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Jamie Pudsey Secret Seven” Competition Brief Responsive OUGD503 01/05
Secret 7” is a brief The organisation take tracks from seven of the best known bands and artists around. They ask creatives from around the world to submit graphic artwork for 7 Inch record sleeves. 700 sleeves will be exhibited Downstairs At Mother in London on April 12th & 13th, then
on Record Store Day - 19th - you can get your hands on one, or more, for £45 apiece. The theme of the competition is you don’t know who created the sleeve, or even which song it’s for until you have parted with your cash.
The Brief
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Jamie Pudsey Secret Seven” Competition Brief Responsive OUGD503 02/05
The concept is a very literal and the approach I took was a very aesthetically conscious approach. I restricted my self to using just Photoshop which forced to me to learn far more about the software and I am far more aware of the different techniques and tutorials available to me now. From looking at the winning entries this year I have realised that entries with interesting and well written concept usually wins the competition and this is something that this entry lacked.
“For this record I wanted to reflect the dark, gloomy aesthetic of the music video for this track literally.”
Lorde Team
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Jamie Pudsey Secret Seven” Competition Brief Responsive OUGD503 03/05
As massive Attack are a very considered band I thought it would be best to work more conceptually but I went for a very abstract approach, using only a few various colours with some textures and effects inspired by abstract art.
“Not winning this brief taught me to come up with a concept that other people can relate to rather than an abstraction.”
Massive Attack Karmacoma
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Jamie Pudsey Secret Seven” Competition Brief Responsive OUGD503 04/05
I was sure this should have be a winning entry as it was a simple idea, with a stripped down aesthetic which something that Secret Seven” judges seem to go for but it was not to be. I am still glad I took part in this competition though.
“I wanted to really reflect a modernised view of glam rock era that Marc Bolan was apart of. Using a stripped down colour palette and I made the artwork. ”
Marc Bolan Get It On
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Jamie Pudsey Secret Seven” Competition Brief Responsive OUGD503 05/05
As the name of the song or artists cannot be displayed on the record cover I though it would be interesting to try take Roxy Music’s infamous album cover for this record and turn into something that was a lot more difficult to recognise. Looking at Pixelized art gave me the inspiration for the idea and challenged me as I had no idea how this art was made. I found a solution in the effects tool of Photoshop.
“I learned another image making technique in Photoshop by using the pixelate effect and then made this into a vector image in Illustrator.”
Roxy Music Virginia Plain