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Run In Blue 2012March 2012
Hult What is RIB? Our Cause Target Event Benefits Contacts
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What is Run In Blue?
With the vision of Health, Happiness and Humanity, Run In Blue aims to bring people of all cultures together simultaneously to raise money for a cause.
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It is a 5K Race that occurs in 5 cities across the world with the objective of coming together and working in partnership for a cause.
It was first held on April 2011 in Dubai, London, San Francisco and Boston. This year Shanghai will add to this global event.
What is Run In Blue?
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Our Cause
“An average of 91 cents of every dollar the Red Cross spends is invested in humanitarian services and programs.”
– American Red Cross
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Our Target
Running Enthusiasts
Health Conscious Individuals
Graduate Students
In 2011, 500+ runners Raced around the world…
$7,000 were raised for our cause…
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Boston – Fact Sheet
Distance: 5k Race
Date: April 22, 2012 at 11:00 a.m.
Location: Track surrounding the
Mystic River Reservation
Somerville, MA
Registration: www.racemenu.com
Attendance: 200 est. runners and 50 spectators
Media coverage: TBD
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Benefits
• Leverage your brand across five global cities.
• Message of health and fitness to our participants.
• Social media coverage• Be a part of supporting Red Cross
organization• Promote leadership by supporting the quest
for management students to go beyond and be impactful to the society.
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Sponsorship Packages
Offerings Silver partners Gold partners Platinum partners
$500 $1,000 $2,000
Social media promotion
Logo on website / Video
Content for gift bag for participants
Booth at the event
Company logo on the Finish Line
Promotion as “Main Sponsor” of the event
Free Racers 10 20 50
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Boston - Contacts
Global Public Relations Lead
Kalina [email protected]
(816) 405-0077
Global Lead
Belinda [email protected]
(617) 820-9532