At a glance

Industry sector: Architecture, Engineering, & GIS Business name: Rojkind Arquitectos Headquarters: Mexico City, MexicoWebsite: rojkindarquitectos.com

Challenge

• Rojkind Arquitectos needed a more efficientwaytoprinttop-qualityarchitecturedrawingsin-house.

• Asaninternationalfirmwithabusyoffice,theteamneededaneasy-to-operateprinterwithmobileprintingoptions.

Solutions

• Thefirmbegantestingtheinnovations found in the new,compactHPDesignjetT1500ePrinter.

• Theprinter’sHPDesignjetePrint&SharefeatureenablesRojkindArquitectostostaymobileandsave time.1

Results

• ThankstotheHPDesignjetT1500ePrinter’seasyoperation,ergonomicdesign,andoutputstacking tray, Rojkind can increase efficiencyaroundtheoffice.

• TheRojkindteamwillusetheHPDesignjetT1500ePrinter’sfastprintingspeedsandexcellentprintqualitytocreatehigh-endarchitecturaldrawingson short notice.

• WithHPDesignjetePrint&Share,RojkindArquitectoshastheabilitytoaccess,view,andprintfilesonthego–fromalmostanywherebusinesstakesthem.1

Rojkind Arquitectos enhances workflows with the HP Designjet T1500 ePrinter

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RojkindArquitectosisgroundedincollaboration.The11-year-oldarchitecturefirm,basedinMexicoCity,boastsanaward-winningteamthatworkswithaglobalnetworkofconsultantstocreategroundbreakingdesigns–suchasthedramaticexpansionofMexico’sNationalFilmArchiveandFilmInstitute.Tostayconnectedtoitstravelingteam,thefirmreliesheavilyontechnology.

Despitefrequentworkabroad,thedesignprocessstillbeginsintheofficewithapaperdrawing.RojkindArquitectospreviouslyoutsourceditsprinting–butfounditdifficulttocontrolqualityanddeadlines.In2006,thefirmbeganprintingin-housewithHPDesignjettechnology,easingthestrain.Butasthestaffgrew–andofficespacebecametight–theteamneededasmaller,moreproductiveprinterforitsmultiuserworkflows.

Tomeetitsneeds,thefirmbegantestingthenew HPDesignjetT1500ePrinter.Thecompactdeviceseemstofittheoffice’sdemands,offeringitaconvenientuserexperience,outstandingprintqualityatquickspeeds,andon-the-goprintingaccessenabledbyHPDesignjetePrint& Share.1“Wecanprintfastandthequalityisgreat,butwhatisreallyinterestingistheideaofmobility,”explainsfirmprincipal,MichelRojkind.Withelevatedcapabilities,thefirmispoisedforsuccessinandoutoftheoffice.

Convenient operation yields increased productivityRojkindArquitectosisabusyplace.Inanofficeof25people,jugglingschedulesistough.Jugglingtheprinter’soutputiseventougher,whichiswhythefirmisthankfultheinnovativeandintuitiveHPDesignjetT1500ePrinterisdesignedforefficientoperationinamultiuserworkenvironment.

Theintegratedoutputstackingtrayontheprintercanreceiveavarietyofmedia,collateupto50sheets,2 and deliverprintstotallyflat.“TheHPDesignjetT1500ePrinter’sabilitytocollateavarietyofprintsis amazing–makingitmucheasiertoorganisejobs.Nomorefightingovertheprinter,”saysRosalbaRojas,marketing director at Rojkind Arquitectos.

Maintainingandhousingtheprinterisalsoconvenient.BothRojasandfirmpartnerGerardoSalinasappreciatehowsimpleitistoloadpaperwiththefront-loading,ergonomicdesign.They’realsoimpressedbythespace-savingdesignofthe36-inchHPDesignjetT1500ePrinter.“We’rerunningoutofroomhere.Theprinter’scompact sizecombinedwiththeabilitytochangeandmonitorthepaperrollsfromthefrontmakesworkingaroundheremucheasier.Youcanevenreplacerollswhilesittingdown,”says Rojas.

Usingthetransparentcover,RojkindArquitectoscanalsomonitoroutputwithease.“Icaneasilycheckeveryjobduringprintingtoensureitisthebestqualitypossible,”saysRojas.

High-speed printing and high-quality printsAfastreactionspeedtoclientdemandsisessentialforateamonatightschedule,andprintqualityisnotcompromisedforarchitecturaldrawings.Fortunately,theHPDesignjetT1500ePrinterisdesignedforfast

1 RequiresanHPDesignjetePrint&Shareaccount,Internetconnectiontotheprinter,andconnectedInternet-capabledevice.WhenusingtheHPDesignjetePrint&Sharemobileapp,acompatibleApple®iOSorAndroid™deviceandInternetconnectionarerequired.Dataorconnectionchargesmayapply.Printtimesmayvary.Formoreinformation,visit:hp.com/go/eprintandshare.

2 Printedwithplainpaperof80g/m2.

“TheHPDesignjetT1500ePrinterwillallowourentireofficetocreatehigh-qualityworkwithefficiencyandspeed.It’strulyanewwayofworking.”—GerardoSalinas,Principal,RojkindArquitectos

processingofcomplexfiles,with64GBofvirtualmemory,a320GBharddrive–andA1/D-sizeprintspeedsasfastasupto21seconds.“Ifweneedtochangethingsandprintnewdrawingsinthelasttwohoursbeforeapresentation,we’llbeabletodothat,”saysSalinas.

TheHPDesignjetT1500ePrinteralsodeliversoutstandingprintquality,withaccuratelinesanddetailsinCADorGISdrawings.UsingsixOriginalHPinks,theprintercanproducetrueneutralgreyandsmoothareafills.Toensuredrawingswillprintaccurately,userscanrelyonthetrueprintpreviewfeature.“Everytimewewouldoutsourceprinting,itwasanightmare,”saysSalinas.“Therewasnocontrolortimetoredothings.We’vealwaysbeenobsessedwithquality–nowwecanmakesureeachdrawingisuptoourstandards.”

Convenient collaboration across bordersTheRojkindteamreliesonHPDesignjetePrint&Sharetoempoweritson-the-gocollaboration.1Withthisfreewebservice,userscanaccess,view,andprintfilesusinganApple®orAndroid™smartphoneortabletfromvirtuallyanywhere.1“EvenifI’mtravelling,IcanstartsketchingonmyiPad®ontheplane,andassoonasIhaveaWiFiconnection,IcanusetheHPDesignjetePrint&Shareapptosendtheinformation,”saysRojkind.1

Onekeyaspecttothefirm’smobilityistheabilityforuserstoaccesstheirOnlinePrintHistoryfromHPDesignjetePrint&Share’scloud.1Salinasnotes,“IfI’moutoftheoffice,Icanstillaccessthemostcurrent,up-to-datefiles.It’slikebeingthere–withoutbeingintheoffice.” HPDesignjetePrint&Sharealsoenablesprintingviaemail.1“Icanbeonthewaytotheoffice,emailafiletotheprinterfrommyiPhone®,andit’salreadyprintedattheofficeandwaitingforme,”hesays.1

Looking to the future, Rojkind Arquitectos is dedicated to designingboldarchitecturethatimprovescommunities.Andtheteamknowscutting-edgetechnologyisessentialforacollaborative,on-the-gostyle.“TheHPDesignjetT1500ePrinterwillallowourentireofficetocreatehigh-qualityworkwithefficiencyandspeed,”saysSalinas.“It’strulyanewwayofworking.”

Atpresstime(May2013),RojkindArquitectosservedasabetatestsiteforHPDesignjetT1500ePrinterandHPDesignjetePrint&Share.

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4AA4-6720EEW,June2013