Download - richard branson's entrepreneurship
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Story of a High School fail student to an owner of
more than 400 different companies.
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He suffered from Dyslexia.
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He left High School at sixteen.
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His teachers told him he was incapable of achieving
anything.
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Today he is known as……………
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English Business Magnet
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Sir Richard Branson
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Growing up
Born on July 18, 1950 in England. Richard Branson struggled in school and dropped out at age 16 – a
decision that ultimately lead to the creation of Virgin Records.
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Something about Sir Richard
Born on July 18,1950 in England. 1967: Dropped out of school and started a
magazine called Student. 1969: Branson got idea of selling albums at
reduced rates through mails. 1972: Launched the record label Virgin
Records.
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Branson dropped out at the age of 16 to start a youth-
culture magazine called Student. He hoped it would
be a forum for politically-minded youth. He soon was
publishing essays and interviews from such figures as Jean- Paul, Alice Walker.
Despite such a roster of great minds and literary figures, the magazine never made money
and seemed bound to fail.
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Virgin had been going strongly but it was discovered Branson was dodging his tax payments.
He was arrested and jailed.
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1973: Branson was arrested and jailed for dodging from tax payment.
1977: Singed Sex Pistols , and became the largest indie label in the world.
1978-1983: Branson started over fifty different companies encompassing everything from
filmmaking to air conditioner cleaning. 1984: Started Virgin Atlantic Airlines, the biggest
challenge. 1992: Sold the Virgin label to EMI for £500
million.
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With fuel prices having doubled in the early `90s , terrorist attacks making people afraid to fly. Virgin Atlantic was struggling to stay afloat. Branson was
forced to sell Virgin Records in order to sustain Virgin Atlantic and pay off his creditors.
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Promotional strategies
He jumped off from the top of the building at the launching of his new
headquarter.
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A 1998 attempt at an around the world balloon flight by Branson ends in the Pacific Ocean on 25
December 1998, which received wide media coverage.
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2000: He was knighted by the Prince of Wales in honor of his services to entrepreneurship.
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From this point on, Branson developed a new approach to business called “branded
venture capital”. Through this method, Branson licenses the Virgin name and logo in exchange for a controlling interest in the
venture. And till now Branson fixed his company’s
name to more than 400 different companies.
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His future dream……
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The Spaceship which will offer people, trips to Space.
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Become an astronaut in just 250,000 US$.
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His Famous Quote…
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I don’t go into a ventures to make a fortune. I do it because I’m not satisfied with the way others are
doing business.
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From – yash agarwal