Download - Pt a Group Ppt Final Handin
-
7/31/2019 Pt a Group Ppt Final Handin
1/22
A s s e s s m e n t 2PA R T A
G r o u p P r e s e n t a t i o n
Tutor: Chris Burgess
By:
Cui Haishan (I/D: 101732)
Wang Tong (I/D: 102433)
Phung Ha vu (I/D: 102385)
-
7/31/2019 Pt a Group Ppt Final Handin
2/22
How can Brother NZ effectively plan
and manage its ability to
be socially responsible?
-
7/31/2019 Pt a Group Ppt Final Handin
3/22
Brief Background
"BROTHER AT YOUR SIDE
a New Zealand company founded in 1908, Brother has 19 production facilitiesand 43 sales companies operating in 41 countries throughout the world.Brother .is a leading brand manufacturing, high technology, innovativeproducts,offering a range of cost effective lease and cost per page deals to meetthe changing needs of small to medium size and corporate businesses.
"BROTHER AT YOUR SIDE" is motto of a New Zealand company which locatesin 52 Symonds Street in Auckland, New Zealand.
Brothers provides the best service for clients in the field of computer
hardware in order to become the first choice of hardware-related problemsolver.
-
7/31/2019 Pt a Group Ppt Final Handin
4/22
-
7/31/2019 Pt a Group Ppt Final Handin
5/22
1.Coporate social responsibility
Ref: 2011 Brother Group CSR Report website data pg8
-
7/31/2019 Pt a Group Ppt Final Handin
6/22
Types Principles
Institutional Organizational
individual
Economic Legal
Ethical
discretionary
Strategies Outcomes
Environmental asst Stakeholder management
Issues management
Social progames Social policies
Social impacts
-
7/31/2019 Pt a Group Ppt Final Handin
7/22
CSR evolution stages
-
7/31/2019 Pt a Group Ppt Final Handin
8/22
CSR Evolution
Ref journal of business ethics 53: 51-71,2004,
Netherlands corporate social responsibility,
theories : mapping the territory, E;OSABET
GARRIGA, DOMENEC MELE
-
7/31/2019 Pt a Group Ppt Final Handin
9/22
Ref: 2011 Brother Group CSR Report website data pg8
-
7/31/2019 Pt a Group Ppt Final Handin
10/22Ref: 2011 Brother Group CSR Report website data pg8
-
7/31/2019 Pt a Group Ppt Final Handin
11/22
Solutions & Recommendation Better management of
E-WASTE
Environment is the KEY!
Narrowing the digitaldivide in communities
Community can not be
ommited! (people!Soceity!)
-
7/31/2019 Pt a Group Ppt Final Handin
12/22
2.
Customers FIRST
in mind
Ref: 2011 Brother Group CSR Report website data pg27
-
7/31/2019 Pt a Group Ppt Final Handin
13/22
Ref: 2011 Brother Group CSR Report website data pg28
-
7/31/2019 Pt a Group Ppt Final Handin
14/22
-
7/31/2019 Pt a Group Ppt Final Handin
15/22
Solutions & Recommendations Responsible content
use and privacy of data
CONSUMERS PRIVACY!!
Trade in, take backoption
CUSTOMERS
SATISFACTION!!
-
7/31/2019 Pt a Group Ppt Final Handin
16/22
3.Employees:
Satisfaction & Diversity
Ref: 2011 Brother Group CSR Report website data pg34
-
7/31/2019 Pt a Group Ppt Final Handin
17/22
Ref: 2011 Brother Group CSR Report website data pg34
-
7/31/2019 Pt a Group Ppt Final Handin
18/22
-
7/31/2019 Pt a Group Ppt Final Handin
19/22
Solutions & Recommendations Trade union of
professionals
EMPLOYEES
RIGHTS!
Safety of FEMALEemployees
PROTECTIONS FORFEMALES!
Crisis management
MORE
EFFECTIVE!
Reversing theadversity ofoutsourcing
-
7/31/2019 Pt a Group Ppt Final Handin
20/22
Conclusion
Brother Group not only solve the time fund shortage which iscaused by the investment of the improvement of employees'welfare and environmental protecting but also get goodreputation. The good reputation help Brother Group getmore opportunities and make more money.
-
7/31/2019 Pt a Group Ppt Final Handin
21/22
Conclusion CORPORATE SOCIAL RESPONSIBILITY has attracted worldwide
attention and acquired a new resonance in the global economy.
CORPORATE SOCIAL RESPONSIBILITY represents the newmillennium challenge and a truly paradigmatic shift for businesscorporations. CORPORATE SOCIAL RESPONSIBILITY movementhas picked up enough momentum to continue unabated into the next
century.
-
7/31/2019 Pt a Group Ppt Final Handin
22/22
THANK YOU