Download - Proposals 091112
![Page 1: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/1.jpg)
ProposalsYour Next Assignment
![Page 2: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/2.jpg)
Today’s Agenda• Persuasive Strategies• Beginning and Ending a Communication• Creating a Proposal• Your Proposals in Depth
![Page 3: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/3.jpg)
Persuasion• Focusing on your reader• Reverse• Reinforce• Shape• Be flexible• Reasoning
![Page 4: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/4.jpg)
Reasoning• Evidence• Connected by line of reasoning• Leads to claim
![Page 5: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/5.jpg)
Evidence• Data• Testimony• Examples
![Page 6: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/6.jpg)
Arrangement• Organizing your argument• Direct pattern
o Begins with the writer’s main pointo Afterwards provides evidenceo Effective when offering an analysiso Less effective when conveying information that may be “bad”
• Indirect patterno Presents evidence o Postpones on main pointo Allows author to prepare the reader.
![Page 7: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/7.jpg)
Building a Relationship
• Taking Authorityo Powero Expertise
• Building trustworthinesso Personal advantages vs. objectivity
• Group membershipo Build authority
• Dynamic appealo Show enthusiasm
![Page 8: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/8.jpg)
Beginning• Compelling introduction• Give readers a reason to pay attention• Refer to specific requests• Problem solving
![Page 9: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/9.jpg)
Writing Assignment• Pick a social issue currently plaguing the United
States. Write a compelling proposal introduction that would address this issue.
• If you’re having trouble thinking of a subject, here are a few:o Childhood obesityo The Drug Waro Illiteracy Rateso Povertyo Hunger
![Page 10: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/10.jpg)
Announcements• Preview the arrangement• Explain the scope of the document• Summarize
![Page 11: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/11.jpg)
Basic Information• The reason they should read• The main point• Arrangement and scope• Background information
![Page 12: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/12.jpg)
Ending• End on your last point• Repeat your main point• Summarize key points• Follow up
o What to do nexto Identify further work
![Page 13: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/13.jpg)
Writing a Proposal• Introduction• Problem Assessment• Objective• Solution• Method• Resources• Schedule• Qualifications• Management• Costs
![Page 14: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/14.jpg)
Introduction• Your abstract• Can be one sentence to a few paragraphs• Sums up where you are going in the piece
![Page 15: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/15.jpg)
Problem• Issues that needs to be addressed• Come from multiple sources
o RFPo Explicito Implicito Yourself
![Page 16: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/16.jpg)
Objective• Explicit goals to solve the problem• Measurable• Concrete
![Page 17: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/17.jpg)
Solution• Address each of the objectives• A desirable way to achieve objectives• Plan for achieving objectives
![Page 18: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/18.jpg)
Method• Exact means by which you plan to solve the
problem• Plan of action
![Page 19: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/19.jpg)
Resources• Optional section• Special materials to be used in the project• Depends on if your proposal needs equipment
![Page 20: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/20.jpg)
Schedule• Very important• Provide a chart• Calendar of deliverables
![Page 21: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/21.jpg)
Qualifications• Experience and skills of the personnel• Instills confidence in the reader• Approach this ethically
![Page 22: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/22.jpg)
Management• For projects with more personnel• Organizational chart• Coordination of work
![Page 23: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/23.jpg)
Costs• Investment of resources• Budget statement
![Page 24: Proposals 091112](https://reader036.vdocuments.us/reader036/viewer/2022081414/54c47cfe4a795915678b458e/html5/thumbnails/24.jpg)
Group Assignment• In groups of 3, write a short proposal addressing a
social problem in the United States. How would you go about solving this problem? What costs would you incur?