Download - Proff work needs and wants 2
introduction
This presentation is the collection of different powerpoint which l took from slideshare. They are created by different people.
My name is silindile mbatha Student no 201209248 l am a student teacher at university of Johannesburg my presentation is about the needs and wants l will be presenting it to grade 10.
Needs or Wants?
IntroductionIntroduction
We all have We all have many wants many wants and needs, and needs, but we lack but we lack the resources the resources to fulfill them to fulfill them all. all.
How we How we allocate our allocate our resources, or resources, or “choose” what “choose” what to do, is to do, is Economics in Economics in practice!practice!
Needs and WantsContent – (learn about)
needs and wants• difference between needs and wants
• classifications of needs– primary, secondary– physical, social, emotional, cultural, spiritual (PECSS)– Maslow’s hierarchy
• satisfying needs and wants
Skills – (learn to)
compare the effectiveness of Maslow’s heirachy with other classifications listed
Consumer Needs and Wants
Wants are things that are not necessary for survival, but add comfort and pleasure to our lives.
You want a pizza, or new computer
Consumer Needs and Wants
Sometimes a business is started to satisfy consumer needs.
Needs are things that are necessary for survival.
You need food, clothing.
BBI 2OUnit 1
Slide
6
Want or Need ?Want or Need ?
What we What we want”want” and and what we what we needneed,, are are two very different two very different things.things.
WantsWants can be can be anything that we, well, anything that we, well, want. want.
NeedsNeeds are required, are required, or “needed”, for our or “needed”, for our survival. survival.
We balance these We balance these against our against our
available resources available resources to make our to make our
choices.choices.
Wants
Wants are things that are desirable but not necessary in order to survive.
Eg DVD player, mobile phones, ice cream, brand name clothes
WantWant
Examples include:Examples include: CarsCars
JewelryJewelry
Real EstateReal Estate
Anything and Anything and Everything!Everything!
Wants Sometimes we would like to have things even though we don’t need
them. We call these things wants.
We cannot always have all of our wants.
Wants
Here are some things you may want.
Bike TV Toys
NeedNeed
Examples Examples Include:Include: Food and WaterFood and Water
ShelterShelter
AirAir
Personal Personal ContactContact
Needs
Here are some things you need.
Coat Food Shelter
Hat and
Mittens
Needs continue Some things we need to live. Those things are called needs.
What are some things you need?
Needs
Needs are basic requirements of life; things necessary for survival.
Eg food, shelter, clothing, love, water.
Maslow's Hierarchy of needsMotivational Theory
Why do consumers make the purchases they do?
Maslow's Hierarchy of needs
Esteem NeedsThe need for things that reflect on self-esteem, personal worth, social recognition, and accomplishment.
Self-actualizing NeedsThe need for personal growth without recognition or the opinions of others. Interest in fulfilling ones potential.
Maslow's Hierarchy of needs
Physiological NeedsThe most basic needs that are vital to survival, such as the need for water, air, food, and sleep
Security NeedsThese include needs for safety and security. Examples: steady employment, health insurance, safe neighbourhoods, and shelter from the environment.
Social NeedsBelonging, love, acceptance and affection. Example: friendships, romantic companionship, involvement in social, community, or religious groups.
Primary and Secondary Needs
Primary needs are biological or physical needs that are essential to life. Eg food, water, clothing and shelter.
Secondary needs are wants or acquired needs they are more likely desires. Eg safety, love, respect, creativity
MASLOW’S HIERARCHY OF NEEDS
Developed in 1954 by Abraham Maslow
Hierarchy ranks needs in order of importance
Not everything in the hierarchy is necessary for survival
Needs at the bottom need to be met first
There are 5 levels of Maslow’s Hierarchy -Physiological: food water and shelter-Safety: feelings of personal security-Love: social and belonging-Esteem: our self-Self actualization: happy and fulfilled with everything
Read page 12 – 13 of CAFS text book
Task - Explain the term self-actualisation. Use scaffold provided to help plot your response.
Starting a Business
We’ve already spent time discussing different types of businesses and the type of people who start them.
Another factor that drives the creation of business is the consumer
Specifically Customer Needs and Wants
Classifications (PECSS)Physical
Physical needs for normal growth development and good health include: adequate sleep, regular health care, safety and protection.
Also special treatment and help for disabilities.
Includes requirements of air, water and sunshine.
Spiritual Moral or religious needsDevelopment of conscience, understanding the difference between wrong and right, beliefs, attitudes
EmotionalIncludes a stable environment, independence, love, affection, security within family and social groups
CulturalDevelopment of customs, beliefs, values and traditions within the family unit.Development of roles and responsibilities.
SocialInteraction, socialisation, companionship and friendship can be fostered.A sense of belonging from family and other groups.Eg. Leisure, recreation and relaxation.
Using the information provided, create a mind map that shows the links between each of these classifications and needs / want and well-being.
Businesses Rely on Consumers
Many aspects of business depend on the role of the consumer Supply and Demand
Pricing
Marketing
Production
Service
Attracting Consumer InterestIt is important to understand how
consumers make buying decisions. This will help decide what to make, how to market and distribute the product.
Businesses need to listen to what the consumer wants or what they think they need.
The challenge is then to get those
customers to buy your product.
Factors that influence buying
Factors that Influence Buyingincome
The amount of money consumers have to spend has a big influence on what they buy.
Example: 4 Member Families Spending on Groceries
Factors that Influence BuyingPrice
Price is the most important consideration for consumers
Consumers want good value for their money and won’t spend more than what they believe an item is worth
What other factors do you look for in your purchase? Quality Convenience Service Variety Warranty
ResourcesResources
Examples Include:Examples Include: MoneyMoney
TimeTime
SkillsSkills
Anything that you Anything that you PossessPossess
refference
http://s3.amazonaws.com/ppt-download/needs-and-wants-1221100006703422-9.ppt?response-content-
By Amckean,(2014). Needs and Wants
http://www.slideshare.net/amckean/consumer-needs-and-want
http://s3.amazonaws.com/ppt-download/needs-and-wants-1234633069203830-1.ppt?response-content-
By Geckos,(2009). Needs and Wants
http://www.slideshare.net/Geckos/needs-and-wants-presentation-
http://s3.amazonaws.com/ppt-download/needs-and-wants-1229522119817797-2.ppt?response-content-
By Danilouwar,(2009). Needs and Wants
http://www.slideshare.net/danilouwar/needs-and-wants-presentation?qi
file:///C:/Users/General/Downloads/consumerneedsandwants-140224222757-phpapp01%20(2).pptx
By Greara,(2010). Needs and Wants
http://www.slideshare.net/greara/needs-and-wants-powerpoint?
ACCESSED 06 MARCH 2014