ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016 PUBLICATION DATE: MARCH 2017
PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-7 TABLE OF CONTENTS I PAGE 8 REPORT-SPECIFIC SAMPLE
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PAGE 14 ORDER FORM I PAGE 15 TERMS AND CONDITIONS
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Asia-Pacific Online Payment Methods: Full Year 2016
Report
Online Payment
Asia-Pacific
Australia, China, India, Indonesia, Japan, Malaysia, South Korea,
Taiwan, Thailand, Vietnam
English
PDF & PowerPoint
131
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QUESTIONS
ANSWERED
IN THIS REPORT
Which payment methods do consumers in Asia-Pacific prefer to use when making purchases
online?
How large is the share of alternative payment methods in Asia-Pacific’s E-Commerce predicted to
be in 2020?
In which countries of this region do credit cards rank above all other means of online payment?
How does Asia-Pacific compare to other regions worldwide in mobile payment usage?
What drives the growth of mobile payments in countries like China and South Korea?
SECONDARY MARKET
RESEARCH
Our reports are exclusively based on secondary market research. Our researchers derive
information and data from a variety of reliable published sources and compile the data into
understandable and easy-to-use formats.
ADVANTAGES Maximum Objectivity
Reliable Sources
Up-To-Date Analysis
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Guidance For Strategic Company Decisions
ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
CONVENIENCE DRIVES MOBILE PAYMENT USAGE IN ASIA-PACIFIC
This new report by yStats.com covers 10 major E-Commerce markets in Asia-Pacific,
focusing on the preferences of online shoppers regarding methods of payment. With
alternative online payment methods on the rise worldwide, digital buyers in emerging
markets including China, India, Indonesia, Thailand, Malaysia and Vietnam, show a higher
tendency for using non-card payment methods, while in the advanced economies of Japan,
South Korea and Australia, credit cards remain the leading payment method used for
Internet-based purchases.
A common trend prevailing across the region is the growth of mobile payments. Asia-
Pacific is the world’s leader when it comes to usage of mobile wallets. Nearly one-quarter of
mobile shoppers there used this method in 2016, five percentage points above the global
average. China especially shows high rates of mobile wallet adoption, with three-quarters of
users reporting that they prefer this method due to its convenience. Another example of
mobile payment leadership in Asia-Pacific is Australia, the world’s top country by contactless
payment usage among banked consumers, according to a recent survey cited in
yStats.com’s publication.
Attending to shoppers’ preferences in payment methods across Asia-Pacific is an
important consideration for merchants seeking to expand to this booming E-Commerce
market. A 2016 consumer survey from Japan, also cited by yStats.com in this report,
revealed that close to a third of online shoppers had cancelled a purchase in progress when
they found that their preferred payment method was not offered.
ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
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MANAGEMENT SUMMARY
GLOBAL DEVELOPMENTS
Online and Mobile Payment Trends, H2 2016
Breakdown of E-Commerce Sales by Payment Methods, in %, 2015 & 2020f
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Payment Methods Used in Online Shopping, by Regions, in % of Online Shoppers, October 2015
Top 3 Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August
2016
Top 3 Considerations When Choosing a Payment Method in Cross-Border Online Shopping, in % of Cross-Border
Online Shoppers, August 2016
Reasons To Choose the Preferred Payment Method in Cross-Border Online Shopping, in % of Cross-Border Online
Shoppers, 2016
Value of Online Payment Fraud, in USD billion, 2015 & 2020f
Breakdown of Online Payment Fraud by Segments, in % and in USD billion, 2020f
Security Authentication Features That Online Shoppers in the USA and the UK Would Consider Setting Up for Online
Purchases in the Next 12 Months, in %, November 2016
Breakdown of the Number of Online Payment Options Offered, in % of Online Merchants, January 2016
Top 10 Merchant Acquirers, by Volume, in USD billion, 2015
Mobile Payments Share of Total Consumer Card Payments, in %, 2016e & 2021f
Breakdown of Mobile Payments by Usage Case, by Europe and North America, 2016e
Mobile Proximity Payment Transaction Value, in USD billion, 2014 & 2019f
Number of Proximity Mobile Payment Users, in millions, 2014 – 2019f
Mobile P2P Money Transfer Transaction Value, in USD billion, 2014 & 2019f
Number of Mobile P2P Money Transfer Users, in millions, 2014 – 2019f
Mobile and Wearable Contactless Payments, in USD billion, 2015 & 2018f
Mobile Payment Usage In-Store and Online, in % of Respondents, by Generation, 2015
Perception of Security of Mobile Payments, in % of Respondents, by Generations, 2015
Share of Internet Users Who Look Forward to Being Able to Pay for More Transactions from Mobile Device, in %, by
Asia-Pacific, Europe, Latin America, the USA, and Global Average, August 2016
Contactless Payment User Penetration, in % of Banked Population, July 2016
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, by Selected Regions, August 2016
Products and Services Paid for via Mobile Wallet, in % of Mobile Shoppers Who Paid with Mobile Wallet, August 2016
Share of Mobile Shoppers Paying with Mobile Wallets, by Selected Countries, in %, August 2016
Probability of Using Mobile Wallets, in % of Smartphone Owners, by Selected Countries, July 2016
Number of Mobile Money Accounts, by Registered and Active, by Selected Regions, in millions, December 2015
Breakdown of Types of Payments Made with Mobile Money, by Number of Transactions and Value of Transactions,
in %, December 2015
ASIA-PACIFIC
3.1. REGIONAL
Breakdown of E-Commerce Sales by Payment Method, in %, 2015 & 2020f
Share of Adults Using Digital Wallets, in %, by Selected Countries and Regional, 2013 – 2015
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ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016 TABLE OF CONTENTS (1 OF 4)
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ASIA-PACIFIC (CONT.)
3.2. ADVANCED MARKETS
3.2.1. JAPAN
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of Payment Methods Most Used in Online Shopping, in % of Online Shoppers, March 2016
Payment Methods Used in Online Shopping, in % of Online Shoppers, March 2016
Reasons for Choosing a Particular E-Commerce Website, incl. Payment-Related, in % of Online Shoppers, March 2016
Breakdown of Experience with Cases Where Preferred Payment Method Was Not Offered, in % of Online Shoppers,
March 2016
Top Places to Use Credit Card, incl. “Online Shopping/Mail Order”, in % of Internet Users Who Used Credit Card in the
Previous 6 Months, November 2016
Top Purposes of Using a Credit Card, incl. “Online Shopping and Internet Services”, in % of Adults Who Would Like to
Use Credit Cards, July 2016
Breakdown of Attitude to Being Asked to Enter a Password or Other Identification in Addition to Credit Card Number
and Expiration Date When Shopping Online, in % of Adults, July 2016
Breakdown of Awareness of Virtual Currencies, in % of Internet Users, and Interest in Using Them, in % of Internet
Users Who Know Virtual Currencies, May 2016
Locations for Current/Intended Use of Virtual Currencies, incl. “Online Shopping”, in % of Internet Users Who Are
Aware of Virtual Currencies and Are Interested in Using Them, May 2016
Payment Methods Used in Physical Stores, incl. “E-Money”, in % of Internet Users, by Age Group, August 2016
Number and Value of Electronic Money Transactions, in millions and in JPY billions, and in % Year-on-Year Change,
2010-2015
Mobile Payments Solutions Used for Payment In-Store, in % of Internet Users, August 2016
3.2.2. SOUTH KOREA
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, by PC and Mobile Shoppers, October 2015
Reasons for Shopping Online, incl. Payment-Related, in % of Online Shoppers, by PC and Mobile Shoppers, October
2015
Reasons for Using Mobile Payment Services, in % of Mobile Payment Users, May 2016
Purposes of Using Mobile Payments, in % of Mobile Payment Users, September 2015
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015
Overview of Four Selected Mobile Payment Services, incl. Provider, Launch Date and Number of Users, June 2016
Daily Average Value of Mobile Card Payments, in KRW billion, 2014 & 2015
Breakdown of Payment Instruments Used, by Transactions Number and Value, in %, incl. “Mobile Cards”, 2015
Reasons for Not Using Mobile Financial Services, by Score, in %, 2015
3.2.3. AUSTRALIA
Share of Credit Cards in Number of Domestic B2C E-Commerce Payments, in %, FY 2010/11 and FY 2015/16
Value of Card-Not-Present Fraud, in AUD million, and Share of Total Card Fraud, in %, 2010 – 2015
ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
TABLE OF CONTENTS (2 OF 4)
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ASIA-PACIFIC (CONT.)
3.2.3. AUSTRALIA (CONT.)
Share of Online Shoppers Who Are More Inclined to Shop More Often from a Store Which Saves Their Payment
Details for One-Click Ordering, by Mobile Shoppers and Non-Mobile Shoppers, in %, April 2016
Share of Internet Users Who Would Feel Confident that Their Money Is Secure If They Used Contactless Payments,
April 2016
Share of Banked Population Who Used Contactless Payments, by Contactless Card and Mobile Wallet, in %,
2015/2016
Breakdown of Frequency of Using Contactless Payments In-Store, in % of Internet Users, 2015
3.3. EMERGING MARKETS
3.3.1. CHINA
Online and Mobile Payment Trends and News about Players, H1 2016
Online and Mobile Payment Trends and News about Players, H2 2016
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
E-Wallet’s Share of E-Commerce Sales, in %, 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016
Number of Online Payment Users, in millions, and Penetration, in % of Internet Users, 2012 – 2015 & June 2016
Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 – Q2 2016
Third-Party Online Payment GMV, in CNY trillion, and in % Year-on-Year Change, 2012 - 2019f
Breakdown of Third-Party Online Payment GMV, by Type, in %, Q2 2015 – Q2 2016
Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016
Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014, 2015 & June
2016
Third-Party Mobile Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 – Q2 2016
Third-Party Mobile Payment GMV, in CNY trillion, and in % Year-on-Year Change, 2012 - 2019f
Breakdown of Third-Party Mobile Payment, by Type, in %, Q2 2015 – Q2 2016
Breakdown of Third-Party Mobile Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016
Number of Active Users of Selected Mobile Payment Services, in millions, Q4 2015
Breakdown of Payment Methods Used in Mobile Payment Accounts, in % Mobile Payment Users, 2015
Mobile Payment Scenarios, in % of Mobile Payment Users, 2015
3.3.2. TAIWAN
Share of Smartphone Users Who Use Mobile Payment Services, in %, 2014 & 2015
Top 5 Verification Methods Acceptable to Consumers in Mobile Payments, in % of Mobile Payment Users, 2015
3.3.3. INDIA
Online and Mobile Payment Trends and News about Players, H2 2016
Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
Share of Returns in All Online Purchases and Cash on Delivery Purchases, 2015
Share of Urban Online Shoppers Aged 31-54 Who Prefer Online Payment Methods, in %, 2015
Breakdown of E-Commerce Payment Volume by Payment Methods, in %, 2015 & 2020f
Value of Payment Transactions by Selected Non-Cash Payment Methods, in INR billion, Volume, in millions, and
Change, in %, incl. Mobile Wallets, FY 2014-2015 & FY 2015-2016
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ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016 TABLE OF CONTENTS (3 OF 4)
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ASIA-PACIFIC (CONT.)
3.3.4. INDONESIA
Breakdown of E-Commerce Payments by Payment Method, by Approximate Share in %, 2015
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, December 2016
Breakdown of Reasons to Choose Payment via ATM, in % of Online Shoppers Who Pay for Online Purchases via ATM,
December 2016
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2016
Reasons to Choose an E-Commerce Website to Purchase From, incl. Payment-Related, in % of Online Shoppers,
August 2016
Number of E-Money Transactions, in millions, and Value, in IDR billion, 2010 – 2015
Breakdown of Locations of Using Digital Wallets, in % of Internet Users Using Digital Wallets, by Gender, 2015
Most Popular Non-Bank Fintech Services, in % of Non-Bank Fintech Service Users, November 2016
Areas with Most Demand for Increased or Clearer Regulation According to Fintech Companies, in %, November 2016
3.3.5. THAILAND
Breakdown of E-Commerce Revenues of Retail and Wholesale Trade Companies by Payment Method, in %, 2015
Payment Methods Used in Online Shopping, by Gender and Generation, May 2015
Value Online Payment Transactions, in THB billion, and Number, in millions, by Bank, Non-Bank and Total, 2010 –
2015
Value of Mobile Payment Transactions, in THB billion, and Volume, in millions, by Bank, Non-Bank and Total, 2010 –
2015
3.3.6. MALAYSIA
Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, June 2016
Top 5 Reasons Preventing Consumers from Conducting Certain Banking Activities via Mobile, in % of Internet Users,
March 2016
3.3.7. VIETNAM
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014 & 2015
Payment Methods Offered, in % of E-Commerce Companies, 2015
Top 5 Online Payment Service Providers, in % of E-Commerce Companies Accepting Online Payment, 2015
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ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
REPORT-SPECIFIC SAMPLE CHARTS
GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research
The reports are compiled based on secondary market research.
Secondary research is information gathered from previously published
sources. Our reports are solely based on information and data acquired
from national and international statistical offices, industry and trade
associations, business reports, business and company databases,
journals, company registries, news portals and many other reliable
sources. By using various sources we ensure maximum objectivity for all
obtained data. As a result, companies gain a precise and unbiased
impression of the market situation.
Cross referencing of data is conducted in order to ensure
validity and reliability.
The source of information and its release date are provided on
every chart. It is possible that the information contained in one chart is
derived from several sources. If this is the case, all sources are mentioned
on the chart.
The reports include mainly data from the last 12 months prior
to the date of report publication. Exact publication dates are mentioned in
every chart.
Definitions
The reports take into account a broad definition of B2C E-
Commerce, which might include mobile commerce. As definitions may
vary among sources, exact definition used by the source (if available) is
included at the bottom of the chart.
Chart Types
Our reports include text charts, pie charts, bar charts, rankings,
line graphs and tables. Every chart contains an Action Title, which
summarizes the main idea/finding of the chart and a Subtitle, which
provides necessary information about the country, the topic, units or
measures of currency, and the applicable time period(s) to which the data
refers. With respect to rankings, it is possible that the summation of all
categories amounts to more than 100%. In this case, multiple answers were
possible, which is noted at the bottom of the chart.
Report Structure
Reports are comprised of the following elements, in the following
order: Cover page, preface, legal notice, methodology, definitions, table of
contents, management summary (summarizing main information
contained in each section of report) and report content (divided into
sections and chapters). When available, we also include forecasts in our
report content. These forecasts are not our own; they are published by
reliable sources. Within Global and Regional reports, we include all major
developed and emerging markets, ranked in order of importance by using
evaluative criteria such as sales figures.
Notes and Currency Values
If available, additional information about the data collection, for
example the time of survey and number of people surveyed, is provided in
the form of a note. In some cases, the note (also) contains additional
information needed to fully understand the contents of the respective data.
When providing information about amounts of money, local
currencies are most often used. When referencing currency values in the
Action Title, the EUR values are also provided in brackets. The conversions
are always made using the average currency exchange rate for the
respective time period. Should the currency figure be in the future, the
average exchange rate of the past 12 months is used.
METHODOLOGY OF OUR ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
Report Coverage
This report covers the online payment market in Asia-Pacific. It takes
into account a wide definition of online payment, including payment
methods used in online shopping and mobile payment, such as remote
and proximity payments.
The major countries in the region are covered, while data availability
varied across the markets.
The report includes data mostly published in 2016. The exact date of
publication of the source is stated on each chart. The time period which
the data refers to differs by source
Report Structure
The global chapter opens the report, featuring an overview of global
online and mobile payment developments.
Next, the breakdown of online payment methods on the regional level is
presented.
The rest of the report contains country-specific information.
Countries are grouped by advanced and emerging B2C E-Commerce
markets. Within each group, the countries are presented in the descending
order of B2C E-Commerce sales.
Depending on data availability, the following types of market
information are included: payment methods most used by online shoppers,
breakdown of E-Commerce sales by payment methods, number of users
and value of online/mobile payment transactions, rankings of payment
providers, and information about mobile payment usage.
Not all the mentioned types of information are available for each
of the covered countries. For the two leading countries in the region, also
online and mobile payment trends and news about major players are
presented on text charts.
ASIA-PACIFIC ONLINE PAYMENT METHODS: FULL YEAR 2016
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Global Online Payment Methods: Full Year 2016
Global Alternative Online Payment Methods: Full Year 2016
Europe Online Payment Methods: Full Year 2016
Asia-Pacific Online Payment Methods: Second Half 2016
Global Mobile Payment Methods: Second Half 2016
Global Mobile Wallets 2017: Competitors and Market Opportunities Methods
March 2017
March 2017
March 2017
February 2017
February 2017
January 2017
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Fraud and Security in Global Online Payment 2016
Global Cross-Border B2C E-Commerce 2017
Europe Cross-Border B2C E-Commerce 2017
Asia-Pacific Cross-Border B2C E-Commerce 2017
October 2016
February 2017
February 2017
February 2017
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Japan B2C E-Commerce Sales Forecasts: 2016 to 2020
China B2C E-Commerce Sales Forecasts: 2016 to 2020
Top 5 Country B2C E-Commerce Sales Forecasts: 2016 to 2020
Global E-Commerce Marketplaces 2016
Trends in Worldwide Internet Retail 2016
Global B2C E-Commerce Market 2016
Top Players in Global B2C E-Commerce Market 2016
December 2016
November 2016
November 2016
November 2016
July 2016
June 2016
July 2016
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Southeast Asia B2C E-Commerce Market 2015
Asia-Pacific B2C E-Commerce Market 2015
Europe B2C E-Commerce Market 2016
Middle East B2C E-Commerce Market 2016
Africa B2C E-Commerce Market 2016
Latin America B2C E-Commerce Market 2016
North America B2C E-Commerce Market 2015
September 2015
October 2015
February 2016
May 2016
May 2016
March 2016
October 2015
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UPCOMING RELATED REPORTS
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Global Mobile Payment Methods: Full Year 2016
Southeast Asia B2C E-Commerce Market 2017
Asia-Pacific B2C E-Commerce Market 2017
March 2017
April 2017
May 2017
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