Download - Pretotyping primer 3
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@Lionzan @PretotypeCo
Pretotyping Primer Series
What the Heck isPretotyping? #3
Leonardo ZangrandoEuropean Pretotyping Agitator
Pretotype.co.uk
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@Lionzan @PretotypeCo
HOW CAN WEVALIDATE
THE MARKETW/O PRODUCT?
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@Lionzan @PretotypeCo
JustDON'Task!
Literal ly
@Lionzan @PretotypeCo
Interviews
Questionnaires
Focus Groups
@Lionzan @PretotypeCo
![Page 4: Pretotyping primer 3](https://reader033.vdocuments.us/reader033/viewer/2022051323/54b6f56f4a795915788b45a7/html5/thumbnails/4.jpg)
@Lionzan @PretotypeCo
JustDON'Task!
LITERALLY
Interviews
Questionnaires
Focus Groups
@Lionzan @PretotypeCo
![Page 5: Pretotyping primer 3](https://reader033.vdocuments.us/reader033/viewer/2022051323/54b6f56f4a795915788b45a7/html5/thumbnails/5.jpg)
@Lionzan @PretotypeCo
Ideas+
Opinions=
TROUBLE@Lionzan @PretotypeCo
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@Lionzan @PretotypeCo
Find ways toMEASURE
actual COMMITTMENT
rather than OPINIONS
![Page 7: Pretotyping primer 3](https://reader033.vdocuments.us/reader033/viewer/2022051323/54b6f56f4a795915788b45a7/html5/thumbnails/7.jpg)
@Lionzan @PretotypeCo
Find ways toMEASURE
actual COMMITTMENT
rather than OPINIONS
![Page 8: Pretotyping primer 3](https://reader033.vdocuments.us/reader033/viewer/2022051323/54b6f56f4a795915788b45a7/html5/thumbnails/8.jpg)
@Lionzan @PretotypeCo
Find ways toMEASURE
actual COMMITTMENT
rather than OPINIONS
![Page 9: Pretotyping primer 3](https://reader033.vdocuments.us/reader033/viewer/2022051323/54b6f56f4a795915788b45a7/html5/thumbnails/9.jpg)
@Lionzan @PretotypeCo
Ideas + Opinions
False Posit ives
@Lionzan @PretotypeCo
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@Lionzan @PretotypeCo
Ideas + Opinions
False Negatives
@Lionzan @PretotypeCo
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@Lionzan @PretotypeCo
NO PRODUCT,NO QUESTIONS,NO-W WHAT?
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@Lionzan @PretotypeCo
It's time to Pretotype!
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@Lionzan @PretotypeCo
Pretotyping =
validating market interest and actual use of a potential
innovation
with the minimum investment of time
and resources
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@Lionzan @PretotypeCo
to be continued. . .fol low us on
@Lionzan & @PretotypeCoSl ideshare.net / leozan