Download - Ppt international marketing
Transcript
![Page 1: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/1.jpg)
Product
Price
Place
Promotion
Target Market
Marketing Mix
![Page 2: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/2.jpg)
Tillman’s Toasty Schinkenfleisch
Tillman's Toasty Hänchenbrusfilet
Tillman's Toasty Southern Fried
Chicken
Tillman's Toasty Schinken & Käse
PRODUCT
![Page 3: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/3.jpg)
German
Quality
Healthy and
freshClean
Fast food-easy
FEATURES
![Page 4: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/4.jpg)
Healthy Unhealthy
Instant 20 minutes
![Page 5: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/5.jpg)
PRICEHigh medium level price € 3.99
Exportation
Strong and recovery economy
![Page 6: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/6.jpg)
PROMOTION
![Page 7: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/7.jpg)
PLACE
![Page 8: Ppt international marketing](https://reader036.vdocuments.us/reader036/viewer/2022062412/58eef0021a28abb27e8b46ab/html5/thumbnails/8.jpg)
TARGET MARKET
• High quality• High medium level
price• Excellent
backpacking
• Not to cook• People who work
too late• Young couples• Families with
children• Sportmen and
sportwomen
• Healthy• Men and women• 14-60• Active• Workers• Protein needs
SEGMENTATION TARGETING
POSITIONING