![Page 1: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/1.jpg)
Sarah Halvoren Maria Williams Zachary Hannah
WVU | AMA Presentation
PERSONAL BRANDING9-11-2019
![Page 2: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/2.jpg)
AGENDA
• What Is Profession Branding
• 5 Steps to developing your professional brand
• Opportunities with SBD
• Q&A
![Page 3: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/3.jpg)
![Page 4: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/4.jpg)
![Page 5: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/5.jpg)
![Page 6: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/6.jpg)
![Page 7: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/7.jpg)
![Page 8: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/8.jpg)
![Page 9: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/9.jpg)
“A Great Brand Taps Into Emotions. Emotions Drive Most, If Not All, Of Our Decisions. A Brand Reaches Out With A Powerful Connecting Experience. It’s An Emotional Connecting Point That Transcends The Product.”Scott Bedbury, Nike/Starbucks
![Page 10: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/10.jpg)
![Page 11: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/11.jpg)
Brainstorm YOU on Paper
What are 3 characteristics you would use to describe your partner?
Do Not Evaluate, Judge, Or Criticize Any Idea.
![Page 12: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/12.jpg)
Brainstorm YOU on Paper
Draw the item that best describes you i.e. car, drink, animal etc.
What Would It Be And Why?
Do Not Evaluate, Judge, Or Criticize Any Idea.
![Page 13: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/13.jpg)
5 Steps To Developing
Your Professional Brand
![Page 14: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/14.jpg)
Ask yourself: - What motivates me?- What areas do I excel?- What feedback (positive or constructive)
have I received from others?- What roles/tasks drain me?
![Page 15: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/15.jpg)
Know Your Audience
![Page 16: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/16.jpg)
Develop Online Presence
![Page 17: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/17.jpg)
1. What’s out there today?
2. Separate personal & professional
3. Update Professional Sites:
Profile Photos
• Professional headshot, dress professionally, only you in the photo
Keep content up to date
• Work experience/internships
• Accomplishments
• Professional development
![Page 18: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/18.jpg)
![Page 19: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/19.jpg)
Who are you? What is your background? School, Year, Major Make a connection: Goals, Interest, Company ConnectionMake the ask: Internship, Fulltime Opportunity, Networking, MentorClose: Thank them for their time and state follow up
Let’s Get Crafting…
![Page 20: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/20.jpg)
1. Seek & Say Yes To Development Opportunities
2. Be Engaged with Employers
3. Dress for Success
![Page 21: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/21.jpg)
![Page 22: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/22.jpg)
Join Our Team!
![Page 23: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/23.jpg)
Who Are We Recruiting?
INTERNSHIPS SLP & SMDPDIRECT HIRE
![Page 24: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/24.jpg)
Internship Program
• 10-Week fulltime internship
• Internships available in: Engineering, Finance, Supply Chain, HR, & Marketing
• Work on a real-time project for the business
• Engagement and development opportunities; networking events, trainings, exposure to leadership
![Page 25: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/25.jpg)
www.stanleyblackanddecker.com/careers
![Page 26: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/26.jpg)
![Page 27: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/27.jpg)
As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers.
You will perform sales and merchandising activities to drive product sell through, maintain positive customer relationships, and support corporate marketing initiatives.
SELL: Products to end users at our biggest retailers
MARKET: Global brands through merchandising,
promotions, and in-store events
MANAGE: A sales territory and key relationships in your market
PROGRAM STEP ONE
![Page 28: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/28.jpg)
• Build and maintain relationships • Train store associates • Manage warranty returns • Help drive to the store’s goals • Partner with the Pro Desk/Services
Business Relationships Drive In-Store Sales
• Sell to customers in the aisle • Demonstrate products • Recap successes through Salesforce
In-Store Events
• Develop plan for event strategy • Promote events and drive brand awareness • Engage store management and associates • Manage customer contests • Execute event strategy
• Daily store visits• Home office administrative work • Please note: you work remotely
Typical Schedule Merchandising • Down stock products from shelves • Build and maintain store displays • Set product to plan-o-gram • Obtain additional off-shelf space • Inventory management
A DAY IN THE LIFE
![Page 29: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/29.jpg)
SMDP Program Structure
Market Manager• Gain management experience by leading a
team of first role SMDP sales representatives• Continue to build your skills in sales and
marketing through higher-lever selling engagement with key retail leaders
Commercial Field Sales• Tap into the commercial construction industry• Work on job sites and with commercial distributors• Manage a number, build partnerships, drive results
Corporate Marketing• Develop marketing and promotional strategies
for retail and commercial channels• Innovate and develop products• Create the customer experience through
brand marketing
As you reach tenure and exceed performancegoals you’re eligible for promotion into one of the tracks below.
Track Options:
PROGRAM STEP TWO
![Page 30: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/30.jpg)
SMDP TRAINING
On-The-Job Instructor Led Online
Training Topics: • Product Knowledge • Hands On Practice• Sales Process • Sales role plays
3 Training Weeks• Held at SBDU in Towson, MD• Attend SMDP101: 3 months • Attend SMDP102: 6-9 months • 3rd Training: Once promoted
• Onboard with manager and team• Learn store call fundamentals• Meet key decision makers• Learn territory route• Quarterly Manager work with• Yellow & Black Team Meetings• Team events
• Onboard training• Monthly assigned e-learnings• Team live stream calls• Instructor led pre-work training• Reinforcement training
![Page 31: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/31.jpg)
Program Requirements
Over the course of the program, you will have the opportunity to relocate 2-3 times, approximately every 18 months, across major U.S. cities. Relocation is a requirement and openings are based on business needs
Relocation Required
Candidate Qualities
• Bachelors degree or equivalent work experience in retail/field sales
• Relocation required• Valid drivers license• Pass all background checks
Self-MotivatedAdaptable
Relationship BuilderEngaging
Solutions ProviderCommunication Skills
Seeking Career
![Page 32: PowerPoint Presentation · As a sales representative for Stanley Black & Decker you will manage a territory of stores for either The Home Depot or Lowe’s Home Improvement retailers](https://reader030.vdocuments.us/reader030/viewer/2022040400/5e6da9470ffe761883346648/html5/thumbnails/32.jpg)
32
SMDP INVESTMENT SUMMARY
• Yearly OPR review & progression increases • Branded company vehicle, gas card, laptop and cell phone • Medical, dental & vision benefits • 3 weeks paid vacation, 9 paid holidays & 2 diversity days • 401K eligibility • Relocation assistance