Download - Pinkvertising Flipbook - FILM260
Photograph by Paul Falardeau
THE DANGERS OF BREAST CANCER ADVERTISING
Photograph by Tomaz Stolfa
Pink ver ( sing {pingk-‐ver-‐tahy-‐zing} noun
1. The prac(ce of using the colour pink and pink ribbons to indicate a company has joined the search for a breast cancer cure and to invoke breast cancer solidarity even when the company may be using chemicals linked to cancer – Meghan Casserly (Forbes)
Photograph by Ed Uthman
Photograph by Mathew Edwards
Photograph by Dixie Bell Cupcake Café
However, distorts the message of breast cancer preven(on by over-‐ whelming us with
efforts as a means for a cure
Photograph by Rotatebot
are able to take advantage of and from,
consumers’ need to feel as though they are playing a part in curing or
for breast cancer…
Photograph by Kulmalukko
…without realizing that many
contain toxic
ingredients such as and
Photograph by Didricks
Since control about
of household spending, women’s health becomes a logical
for greedy and
manipula(ve corpora(ons
Photograph by Jeffrey
Photograph by Pink Sherbet Photography
Photograph by Devcore
Photograph by ClarisseliIatco
Photograph by emma.kate
Photograph by Magnus Manske
Photograph by Kate Elliot
Photograph by Ms. Phoenix
Photograph by USAG-‐Humphreys
Photograph by Allen Watkin
Photograph by ChrisIana Care
Photograph by double-‐h
Photograph by williami5
Photograph by Mathew
PINK?
Information Sources v hTp://jezebel.com/5819968/the-‐dangers-‐of-‐pinkverIsing
v hTp://www.forbes.com/sites/meghancasserly/2011/07/11/pinkwashing-‐corporate-‐sponsored-‐cancer/
v hTp://www.forbes.com/sites/meghancasserly/2010/10/06/i-‐like-‐it-‐on-‐the-‐kinky-‐facebook-‐meme-‐for-‐breast-‐cancer-‐awareness-‐month/
v hTp://blogs.wsj.com/health/2011/07/07/should-‐breast-‐cancer-‐ads-‐play-‐up-‐the-‐pink/
v hTps://medium.com/a-‐good-‐cause/e8635acf1dbe v hTp://thinkbeforeyoupink.org/?page_id=13 v hTp://www.huffingtonpost.com/karuna-‐jaggar/we-‐cant-‐
waste-‐another-‐oct_b_4152051.html
Image Sources Flickr – Crea(ve Commons
v hTps://flic.kr/p/76z4ot v hTps://flic.kr/p/7A3Uff v hTps://flic.kr/p/4uDMsi v hTps://flic.kr/p/atuTHy v hTps://flic.kr/p/aTjqj v hTps://flic.kr/p/eC4B4m v hTps://flic.kr/p/5w317J v hTps://flic.kr/p/8JnwvJ v hTps://flic.kr/p/2vzD84 v hTps://flic.kr/p/7wcqXy v hTps://flic.kr/p/grpW6J v hTps://flic.kr/p/9GWypU v hTps://flic.kr/p/dwzpTJ v hTps://flic.kr/p/arDLAg v hTps://flic.kr/p/cepTSU v hTps://flic.kr/p/7uPz1S
Wikimedia Commons v hTp://en.wikipedia.org/wiki/
File:Breast_cancer_awareness_ribbons_and_pens.jpg
v hTp://commons.wikimedia.org/wiki/File:Pink_flip-‐flops_-‐_geograph.org.uk_-‐_1428308.jpg
v hTp://commons.wikimedia.org/wiki/File:Mild_shampoo.jpg?uselang=en-‐ca
v hTp://commons.wikimedia.org/wiki/Category:Pink_liquid#mediaviewer/File:Colored_drop.jpg
v hTp://commons.wikimedia.org/wiki/File:AVON_LipsIcks.JPG
v hTp://commons.wikimedia.org/wiki/File:Pink_sunset_(7950723688).jpg