Physical Activity- PHE National
Updates
East on the Move – 10th September 2018
Nick Clarke
Physical Activity Programme Manager
Presentation Objectives
1. National updates from Public Health England
2. Implementing Everybody Active Everyday at
scale - locally.
The Homecoming of Physical Activity
Guidelines and Evidence
1. Chief Medical Officer Physical Activity
Guidelines review (January 2019)
2. Muscle and bone strengthening and balance
activities evidence review (published July 2018).
Key findings from the review
• Strengthening and balances activities improve health and physical
capacity at any age, and maintain and improve function and
reduce all-cause mortality in middle and older age.
• Specific transition points where particularly important, e.g.:
pregnancy, menopause, onset of/on diagnosis of disease, retirement,
on becoming a carer and following hospitalisation.
• Different activities and exercise needed for particular at-risk
populations.
• For prevention of falls in people with a falls history and/or frailer
older adults, structured exercise programmes of progressive
resistance training with increasing balance challenges over time are
safe and effective
• Incorporate progressive resistance training (PRT) with increasing
balance challenges over time are safe and effective.
Phe/CfAB Webinar for MSB – July 2018
Childhood Obesity Plan – Chapter 2, 2018.
Labelling- Mandate calorie labelling on the
out of home sector (including
online food delivery)
- Explore what additional
opportunities leaving the EU
presents for food labelling
Local communities - Develop a trialblazer programme
with LAs to ensure those that want
to take action have the knowledge,
support and leadership to do so.
- Strengthening Government Buying
Standards for Food and Catering
Services
Schools - Review how the least active
children are being engaged in
physical activity in schools to
ensure that our investment helps all
children lead active lives
- A national ambition for every
primary school to adopt an active
mile initiative, such as The Daily
Mile.
- Introduce secondary legislation to
update the standards for school
food and take steps to ensure
compliance
- Consult on use of healthy start
vouchers to provide additional
support for low income families
Retail- We intend to ban price promotions
of HFSS food and drink, such as buy
one get one free and multi-buy offers
or unlimited refills of sugary drinks.
- We intend to ban the promotion of
HFSS food and drink by location (at
checkouts, end of aisles and store
entrance)
Marketing- Consult on introducing a 9pm
watershed for advertising HFSS
products in broadcast media with
similar action in the online space
Sugar reduction - Consider extending the SDIL to milk-based drinks
if they fail to reduce sugar by 2020.
- Consider further use of tax system if sugar
reduction does not achieve the progress we wish to
see.
- Consult on introducing a ban to end the sale of
energy drinks to children
Our national
ambition is to halve
childhood obesity
and significantly
reduce the gap in
obesity between
children from the
most and least
deprived areas by
2030.
Strategic Planning
1. NHS Long Term Plan (impact of Physical Activity across
the prevention chapter).
2. Proposed Physical Activity incentivising
3. Other key work
- NHS Healthy New Towns
- NICE Quality Standard on Physical Activity
- National response to WHO Global Action Plan on Physical Activity
- Change 4 Life
- One You
Global Action Plan on
Physical Activity, June 2018.
Programmes
1. Moving Healthcare Professionals Programme
2. Moving Healthcare Professionals Phase 2
Upskilling healthcare professionals
o Chief Medical Officers’ infographics
o Clinical champions peer education programme
o Physical activity e-learning resources
o Physical activity in clinical care resources
o Specialism-specific initiatives
Upskilling the next generation of healthcare professionals
o Undergraduate curriculum
Scoping and piloting longer term clinical work
o Physical activity clinical advice pad
o Sport and Exercise Medicine in secondary care
Physical Activity Clinical
Champions
• Aim is to use peer to peer training to increase
physical activity and brief advice skills and
knowledge across health care professionals.
• Network of 18 nurses, 18 medic and 4 non-
medic champions to deliver free sessions.
• The programme has delivered sessions to over
11’000 HCP’s since June 2017 (over 20’000
across all phases of the project).
• East of England so far delivered 100 sessions to
1’500 health care professionals.
@ISPAH
#ISPAH2018
• Partnership between PHE, ISPAH and SE .
• Co-Sponsored by WHO and supported by HEPA Europe.
• 15-17h October 2018 at QEII Conference Centre, London
• 3 themes – inequalities / policy into practice / wider determinants
• Over 60 symposiums submitted with 12 selected and over 1200 abstracts
submitted for oral and poster with 750 accepted.
• 975 delegates registered to date from 60 countries.
• Keynotes include Steve Brine MP, Jennie Price, Dame Sally Davies,
Fiona Bull, Richard Wilkinson and Ross Brownson.
• Please share / sign up – www.ispah2018.com
Everybody Active Every Day
(EAED) Implementation Review
• Commitment in ‘Sporting Futures’ to annually
review implementation of EAED.
• Focused on addressing inequalities, ‘active
society’ and ‘active environments’.
• Included a review of national and local strategies
and plans, in-depth interviews, local survey,
working groups and local area examples.
• There is mixed awareness of the EAED framework.
• EAED is seen as being based on strong evidence,
setting a clear agenda for action and influential on policy
locally and nationally.
• Constraints on financial and human resources are a
challenge in increasing physical activity EAED is helping
to target the allocation of resources in this context.
• Good examples are emerging of cross sectoral
partnership working that applies a wide-ranging
approach to addressing the physical activity challenge.
• We need to take action, together, to address increasing
trends in in-activity.
Headline Findings
Coming soon…
1. Evidence Review on Physical Activity and
Disability (October 2018)
2. Health impact benefits of physical activity that are
modality specific to cycling and/or walking (October
2018)
3. UK Country Factsheet on physical activity
(October 2018).
15
Remember why…Sport and physical
activity has the power to
change the world.
It has the power to
inspire.
It has the power to
unite
It speaks to youth in a
language they
understand.
It can create hope
