AGE ___________________OCCUPATION ___________________
STATUS ___________________LOCATION ___________________
IMAGE
QUOTE
____________________________
____________________________
____________________________
____________________________
BIO
____________________________________
____________________________________
____________________________________
____________________________________
____________________________________
____________________________________
PERSONALITY
Extrovert Introvert
Sensing Intuition
Thinking Feeling
Judging Perceiving
TECHNOLOGY
IT and Internet
Software
Mobile Apps
Social Networks
BRANDS
Incentive
Fear
Achievement
Growth
Power
Social
MOTIVATIONS (Shade bar to desired level)
FRUSTRATIONS (The pain points they’d like to avoid)
• ____________________________________• ____________________________________• ____________________________________
GOALS (The objectives this person hopes to achieve)
• ____________________________________• ____________________________________• ____________________________________
