Download - Peck, Pitching Skills (PDF)
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1!
Presentation Skills Sidnee Peck
Center for Entrepreneurship W. P. Carey School of Business
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2!
"Generally, the more slides and text a person uses, the less he or she has to say."
Guy Kawasaki, Garage Ventures
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3!
define your objective know your audience engage as appropriate be prepared for anything
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4!
define your objective: what are you trying to achieve with this specific pitch?
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5!
what do you need to communicate in order to get there?
nothing more, nothing less
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6!
Explain yourself in the first minute
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7!
know your audience
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8!
who is in the room? what do you know about them? what is their priority? Their objectives? why should they spend more time listening to you?
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9!
tie back to specific things you know about your audience
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10!
engage as appropriate
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11!
say something fresh and unexpected – research beyond the obvious and create linkages that are unanticipated.
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12!
use strong data points to grab attention and gain buy-in
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13!
40%
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14!
tell your story • personal experience
• character experience
be compelling come full circle
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15!
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16!
Prepare and practice
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17!
Keep slides simple • Single word, phrase or photo
• Charts, flow diagrams
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18!
Demonstrate confidence – voice projection & body language
Know how to handle Q&A
Don’t try to one-up your partner
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19!
be prepared for anything
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20!
extra data slides analog presentation shorter or longer time
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21!
Questions?
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22!
Activity
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23!
• Title Team • Problem Projections • Solution Status & Timeline • Business Model • Underling Magic • Marketing & Sales • Competition