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Opportunities for BIPV Glass
NanoMarkets, LCMarch 2014
2014 NanoMarkets, LCwww.nanomarkets.net
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2ABOUT NANOMARKETS
NanoMarkets provides industry analysis of advanced materials markets in the energy and electronics sectors. We have been covering these activities for a decade.
Our work includes market, company and technology analysis, market forecasting and due diligence.
Offerings include reports, custom consulting, seminars/webinars and in-house training. NanoMarkets is based in US, with extensive contacts all over the world.
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2ABOUT THE REPORTNanoMarkets latest report on BIPV glass analyzes future scenarios for BIPV. It includes a detailedeight-year market forecast with breakouts by type of building and PV technology and in both volumeand value terms. We also discuss the BIPV glass strategies of leading glass and PV firms as well thecommunity of firms whose core business is developing and installing BIPV glass.
One possible road to a larger addressable market for BIPV glass will be to use solution-processed PVlayers and here we note that both Pilkington and AGC are already actively involved in joint developmentprojects that could do just that. With this in mind, our report examines how the economics of BIPVglass will evolve based on c-Si, thin-film, and DSC/OPV materials.
This report also discusses how BIPV glass can better be sold to architects, who are sometimesskeptical of the BIPV glass concept, but remain the key decision makers on the demand side. In partthis is about improved marketing. But as we discuss in this report, it is also a matter of playing up theaesthetic advantage of solar glass (for example with tinted and colored products) and by incorporatingadditional smart features such as hybrid light/photovoltaic capability.
This report is based around NanoMarkets ongoing program of publishing industry analyses of varioussegments of the BIPV market, an area in which we have been involved for five years
www.nanomarkets.net 2014 NanoMarkets, LC
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2RELATED REPORTS
Dye Sensitized Cell Markets 2014
BIPV Glass Markets - 2012
Building-Integrated Photovoltaics Markets 2012
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IMPACT OF THE SOLAR REVIVAL
A significant number of BIPV installations in prestige buildings being observed especially in USA and Europe
Thin film technology likely to pave way for cheaper BIPV glass
In an attempt to ramp up their renewable electricity generation capacity, governments of various countries likely to support BIPV markets including BIPV glass
As per European Unions directions, all buildings in the EU must include a net zero energy component by 2020
All commercial constructions in California (USA), likely to become ZEB by 2030
Japanese government planning to cover 50% of residential electricity load through BIPV based solutions
Due to high costs of BIPV glass products, solar industry unable to penetrate regular construction markets and at present its application is limited to prestige buildings, which is a niche market
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CHANGING PV MATERIAL MIX
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c-SiCost, fragility and issues related to transparency are the main limitations.But still it is expected to continue dominating the BIPV glass segment for coming eight years.Innovations such as new levels of efficiencies, metal wrap through, HIT cell might help in bringing down the price of c-Si modules further.Many companies including Eclipsallare active in this technology
CIGSExhibits highest efficiency among all thin film technologies.But achieving scalability still looks difficult for manufacturers.The ability to adjust CIGS composition is the greatest advantage with CIGS but again it requires superior process control that limits its scalability.Hanergy Solar (China) is active in this technology.
CdTeCdTe , the only thin-film technology that has been able to compete with c-Si.First Solar seems to be one of the few companies active in CdTe based solar modules, but not interested in BIPV.Transparency levels allowed by CdTeand toxic nature of Cadmium limits applicability CdTe in BIPV applications.First Solar and RSI are active in this area.
DSC & OPVBoth are equal in matters of efficiency, stability and visual aesthetics.Dyesol, Exeger, g2e, Pilkington America and Solaronix involved in pilot production projects to explore feasibility of DSC-based BIPV glass.Heliatek and BELECTRIC are active in OPV technology.DSC and OPV likely to become competitive technologies for BIPV products in future.
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IS BIPV GLASS INTERESTING TO BIG GLASS AND PANEL FIRMS?
As a result of growing demand of BIPV glass markets, we are likely to see more partnerships between glass firms and PV manufacturers in the coming years
Glass companies see BIPV as a way to show advanced products
Ability to add color and aesthetics to solar panels will provide a competitive advantage for glass companies
Joint venture between SwissINSO Holding (Switzerland) and Acomet Solar (Switzerland) is an attempt to integrate SwissINSOs Kromatix colored glass technology with solar modules to improve aesthetics and overall efficiency of BIPV
Major glass companies like AGC and NSG actively involved in R&D related to BIPV glass
Glass companies have shown interest in smart windows and similar applications where BIPV glass can be an integral part
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IMPACT OF GREEN BUILDING SEGMENT
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According to directives from OEERE (USA) and EEC (European Union), net zero emission is mandatory for all new buildings which in turn likely to create new market opportunities for BIPV glass in the green energy building sector
Subsidies granted in USA, China, Europe and Japan on PV and BIPV products might help in adoption of BIPV glass in the green building sector
At present, BIPV glass offers the ideal solution for achieving the required energy efficiency and visual aesthetics for the global green building market, value of which is estimated to be more than a trillion dollars
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CHANGING SUPPLY CHAIN: RETAIL AND DISTRIBUTION
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BIPV GLASS MANUFACTURERS
CONSTRUCTION CONTRACTORS
END USERS
Being a niche market within construction industry, BIPV glass products are being distributed by the manufacturers to the site directly but now efforts are made to integrate it with supply chain of construction market.
Also firms started building their own distribution network. For example:- Cristacurva, a glass firm from Mexico has become distributor of Onyx In Texas, Oklahoma and Louisiana.
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OPPORTUNITY ANALYSIS AND ROADMAP BY PRODUCT TYPE
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WindowsPotential integration of this BIPV product with smart glass likely to create opportunities for integrated BIPV glass windows on a large scale.Reduces energy consumption by eliminating the need for heating, lighting and air-conditioning. However efforts to combine PV capabilities with smart glass is at experimental stage and at present it will be difficult to predict its commercial feasibility.
SkylightsProvide an unobstructed surface for sunlight diffusion and hence leads to better power generation.Architecture-inspired multifunctional abilities of skylights will make them most preferred BIPV product in the construction industry. Availability in multiple configurations like ridge, single slope, and pyramid makes skylights feasible to be installed in a wide variety of spaces .
Building facades and curtain wallsFacades provide large square foots of area that can be converted into PV generating surfaces.Being vertical installations might not receive high intensity insolation and also intensity of incident insolation likely to get reduce due to physical obstructions such as trees and neighborhood buildings.
Atrium glass, canopies and pergolasUse of BIPV glass in atrium, canopies and pergolas adds to architectural shape of the building in addition to increasing its energy efficiency.e.g- British Gas-owned Smart Home development in Watford (U.K) used a transparent solar PV glass atrium.
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Firms BIPV products Comments
AGC GlassSunEwat and Sunjoule range of BIPV glass products based on mono and polycrystalline Si
Worlds largest producer of flat glass
BIPV glass products focused on facades
First Solar CdTe , C-Si and PV modules
A key company in CdTe space
Acquired GEs IP portfolio on CdTetechnology
Not immediate involvement in BIPV but products offered are being used by third party in BIPV glass installations
Hanergy PV modules for BIPV (CIGS and Si based thin film technology)
Intends to become the leading manufacturer of thin film solar cells, CIGS in particular
Acquisition of CIGS specialty firms like Global Solar, MiaSolar, and Solibrosupports its intentions
It is expected to achieve cost efficiencies in manufacturing processes but strategies to perform competitive business with CIGS not very clear.
FIRMS TO WATCH IN BIPV SEGMENT
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Firms BIPV products Comments
Heliatek OPV films for facades
A key firm to watch in OPV technology
It has signed a joint venture agreement with AGC glass.
Such collaborations show its efforts towards exploring potential of OPV for manufacturing BIPV glass especially for facades.
Onyx Curtain walls, skylights, PV glassbased in c-Si and a-Si
Has ramped up production and is offering BIPV glass.
Executed many key prestigious projects in skylights in USA, which in turn will develop awareness about the benefits of BIPV glass in the market.
Pilkington (NSG) DSC panels for BIPV applications, DSC materials
Has plans to launch DSC-based BIPV glass modules by 2015 in collaboration with Dyesol.
Plans full scale deployment by 2020.
Dytech Solar, a collaboration of Dyesoland Pilkington America, to launch pilot production project
2014 NanoMarkets, LC
FIRMS TO WATCH IN BIPV SEGMENT
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OPPORTUNITY ANALYSIS REGION/COUNTRY WISE
2014 NanoMarkets, LC
Uni
ted
Stat
es
USA , an established market for BIPV and has huge potential for further growth.
Demand is mainly driven by installation of BIPV glass in a few prestigious projects
Demand exists mainly for BIPV products like facades and skylights.
Bisem and Onyx Solar are the major firms in the U.S BIPV markets. E
urop
e
Expected to be the largest BIPV glass market in the coming years.
European demand for BIPV glass is likely to constitute a major portion of the global BIPV glass demand.
EU directives for all new buildings to be net-zero energy building by 2020 and the target of 20% power generation using renewable energy set by Energy Performance of Building Directives, likely to start new era of opportunities for BIPV glass.
Asia
Pac
ific
Japanese governments intentions to meet 50% of its residential power load through BIPV will drive growth for BIPV markets in Japan.
Panasonic, Sharp are deriving BIPV market in Japan with their evolved BIPV products.
In China again it is governments favorable stand on BIPV glass that is driving the demand.
Chinese BIPV firms have mainly adopted acquisition and collaboration as growth strategy.
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MARKET OUTLOOK
2014 NanoMarkets, LC
CAGR is more than 45%
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2014 2015 2016 2017 2018 2019 2020 2021
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Industrial buildings
Residential buildings
Commercial andgovernment buildingsPrestige buildings
Zero-energy buildings
In eight years duration, a shift from prestige buildings to
zero-energy buildings is likely to be seen if revenue from BIPV glass is considered
In immediate future, we dont see much
growth in commercial and residential buildings but
definitely opportunities exits in
future
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Slide Number 1Slide Number 2Slide Number 3Slide Number 4Impact of the solar revivalChanging PV Material mixIs bipv glass interesting to big glass and panel firms?impact of green building segment changing supply chain: retail and distributionopportunity analysis and roadmap by product typeSlide Number 11Slide Number 12opportunity analysis region/country wiseMarket outlookSlide Number 15