No Time for Customers?

Think Again !!!

Gautam MahajanPresident

+91 9810060368mahajan@customervaluefoundation.comwww.customervaluefoundation.com

Why People Don’t Have Time

• Engaged in unnecessary work which has No Value for customers

• Don’t know what is to be done and what’s not• Not aligning every function to Create Value

for customers• Don’t know how to Create Value and what is

Customer Value• Creating policies and rules that have nothing

to do with customers

“No Time” is an Excuse

• Because people are not ready to accept may be “We are doing useless things”

• Don’t want to change traditional approaches of dealing with customers

• Want to be in their comfort zone

Necessary and Relevant work for the Customer

Definition

• Necessary work is essential for, vital to, indispensable to, important to, crucial to, needed by, compulsory required by or requisite for the Customer

• Relevant work is pertinent to, applicable or germane to, or appropriate to the Customer. This is work that can be eliminated without deterioration of present service or product

How to Get Time For Customers

• Think of “Customers” as your top most priority

• Avoid doing work which is time consuming but not value generating

• Keep customers in the centre of your business

• Satisfy your customers not your company’s System

• Only do work, for which customers are willing to pay for

Examples of Useless Task

• Redoing Reports• Unnecessary Meetings • Waiting for meeting to start• Reading useless emails• Not thinking about customers during a decision

making.

In The Times of India, March 8, 2013, there is an article called "E-fatigue setting in? Firms may kill emails"

McKinsey is quoted as saying employees spend 28% of their time reading, sorting and sending emails every day.

CXO’s, you have a choice of hiding behind the excuse of not having time, or doing something about it and in helping Customers get more Value.

Act now!

GET TIME FOR CUSTOMERS

http://customervaluefoundation.wordpress.com/2013/03/13/no-time-for-customers-conduct-a-task-audit/

For Details See Link Below:

Gautam MahajanPresident

+91 9810060368mahajan@customervaluefoundation.comwww.customervaluefoundation.com