Transcript
Page 1: Mobile Apps in Retail

Mobile Apps In RetailThe New Killer Apps!

#RetailApps

Apperianpresents

@JSchwendt@APPERIAN

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page 2: Mobile Apps in Retail

Joe SchwendtLead Solutions Architect

“Apps are simple,Great apps are art.”

[email protected]

Page 3: Mobile Apps in Retail

Kiosks

Consumer Self-ServiceComparison Shopping

Inventory ManagementPoint Of SaleAugmented Reality

Age VerificationLoyalty Programs

Page 4: Mobile Apps in Retail

Kios

ks#RetailApps

@JSchwendt

@APPERIAN

Product Recommendations

Lead Capturing

Demonstrations

E-Catalog

Attraction is everything

Page 5: Mobile Apps in Retail

Age V

erif

icat

ion

#RetailApps

@JSchwendt

@APPERIAN

Reduce Risk

Speed Speed Speed!

Mailing List Information Gathering

Controlled Sales (Alcohol, Guns, Pharmacy)

2nd Form of Identification

Page 6: Mobile Apps in Retail

Loya

lty

Prog

ram

s#RetailApps

@JSchwendt

@APPERIAN

Dynamic and individual Rewards

EVERYONE HATES CARRYING 50 CARDS!

Push Notifications to stay top of mind

Give Consumers control

Virtual Barcodes

Incorporate Stored Value

Page 7: Mobile Apps in Retail

Cons

umer

Self

-Ser

vice

#RetailApps

@JSchwendt

@APPERIAN

Apple is the Model

Think like YOUR

Customer

Page 8: Mobile Apps in Retail

Com

pari

son S

hopp

ing

#RetailApps

@JSchwendt

@APPERIAN

Get used to it!

it’s happening on your sales Floor Today

Differentiate on product and Service

Manage Your Presence In These Social Apps

Page 9: Mobile Apps in Retail

Inve

ntor

y M

anag

emen

t#RetailApps

@JSchwendt

@APPERIAN

Reduce the pain involved

live

Pocketable

Fast

Fun

Gameplay

Page 10: Mobile Apps in Retail

Poin

t Of S

ale

#RetailApps

@JSchwendt

@APPERIAN

Everyone on the Dance Floor

Empower Your Entire SalesforcePaperless Transactions

No Lines, No Waiting

Page 11: Mobile Apps in Retail

Augm

ente

d Rea

lity

#RetailApps

@JSchwendt

@APPERIAN

Experiment

Virtual Fitting Rooms

Bring Products to Life

Page 12: Mobile Apps in Retail

KioskS

Consumer Self-ServiceComparison Shopping

Inventory ManagementPoint Of SaleAugmented Reality

Age VerificationLoyalty Programs

Page 13: Mobile Apps in Retail

What’s your next App?

#RetailApps @JSchwendt@APPERIAN


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