Transcript
Page 1: Media maslows hierachy of needs adverts

Safety: Security of the body, of resources

Safety: Security of resources, of property, of family

Physiological: Sleep

Self-actualization: Morality, creativity, problem solving, lack of prejudice, acceptance of facts

Esteem: Self-esteem, confidence

Love/Belonging: Friendship, family, sexual intimacy

Page 2: Media maslows hierachy of needs adverts

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