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Media GUide 2015
www.glassnews.co.uk
MORE THAN JUST A NEWSPAPER
The UK’s Leading Glass & Glazing Newspaper
Installers | FabrIcators | Glass PeoPle | also stocked In trade counters
the Right PeoPle read Glass news
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January• In Profile
(Systems Companies)
• Solid Roof Expert
• Profile Bending
• Flat Roof Expert
• Marketing & Business Growth, Spotlight Special
February• Vertical Sliders Expert
• Ecobuild Preview
• Machinery Focus
• Colour Expert
• Roofline & Rooflight Product Review
• Doors
March• Orangery Expert
• Hardware Expert
• Glass & Glass Processing
• Architecture in Fenestration
• Door Furniture
• Fabricator Focus
• Aluminium Buyers Guide
aPrIl• Ecobuild Review
• Window Expert
• Installer Focus
• Software & IT
• Bi-Folding & Sliding Door Expert
May• Conservatory
Spotlight Special
• Transport & Handling
• Profile Bending
• Composite Door Expert
June• Doors & Hardware
• Solid Roof Expert
• Glass & Glass Processing
• Fabricator Focus
• Colour Expert
July• Machinery Expert
• Timber Windows
• Installer Focus
• Hardware Expert
auGust• Aluminium Expert
• Vertical Slider Expert
• Architecture in Fenestration
• In Profile (Systems Companies)
• Software & IT
sePteMber• Composite Door Expert
• Roofline & Rooflight Product Review
• Window Buyers Guide
• Glass & Glass Processing
• Profile Bending Expert
october• Marketing & Business
Growth, Spotlight Special
• Orangery Expert
• Conservatory Expert
• Architectural hardware
• Diversification
noveMber• G15 Preview
• Door Furniture
• Machinery Focus
• Bi-Folding & Sliding Door Expert
deceMber• Product Review,
Spotlight Special
• G15 Review
• Doors & Hardware
• Software & IT
edItorIal calendar & Features lIst
reGular Features• EditorInterviews
• FacetoFace
• VoiceoftheIndustry
• EnergyEfficiency
• Recruitment
• TradeNews
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advertIsInG oPtIons & PrIces
onlIne• WeeklyMailer
• 14,000circulation
• Banneradvertisement£895forsixmonthperiodor£1,500for12monthperiod
• Includeswebsitebanneronthehomepage
PlatInuM PackaGe PlatInuM
£515 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
8 x Full Page ads Full page insertion within a 12 month period
2 x Front Page slots Bottom left hand teaser ad – directing readers to your inside page
1 x double Page spread Interview Editor interview
1 x Full ‘Face to Face’ Page Full page employee editorial
1 x Full ‘company Profile’ Page Full page company profile editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 12 months
1 x home Page banner ad Banner ad on the website home page for 12 months
1 X Qtr Page classified ad Advert insertion for 12 months
1 X wall Planner ad Advertisement in the 2016 wall planner calendar
Gold PackaGe Gold
£415 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
6 x Full Page ads Full page insertion within a 12 month period
1 x Front Page slot Bottom left hand teaser ad – directing readers to your inside page
1 x Full Page Interview Editor interview
1 x Full ‘company Profile’ Page Full page company profile editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 6 months
1 x home Page banner ad Banner ad on the website home page for 6 months
1 X 1/8th Page classified ad Advert insertion for 12 months
sIlver PackaGe sIlver
£315 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
8 x half Page ads Half page insertion within a 12 month period
1 x Full Page Interview Editor interview
1 x Full ‘Face to Face’ Page Full page employee editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 6 months
1 x home Page banner ad Banner ad on the website home page for 6 months
1 X 1/8th Page classified ad Advert insertion for 12 months
bronze PackaGe bronze
£215 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
6 x half Page ads Half page insertion within a 12 month period
1 x Full Page Interview Editor interview
1 x Full ‘company Profile’ Page Full page company profile editorial
1 X 1/8th Page classified ad Advert insertion for 12 months
15%supplementaddedforearlyrighthandpageguaranteed
Furtherdiscountsavailablefor4insertionsormore
Primepositionsavailablepleaseenquire
PrIntFUll PAGE AD £695265mm(w)x318mm(h)
10%discountfor3insertions
HAlF PAGE AD £495265mm(w)x156mm(h)
10%discountfor3insertions
QUARTER PAGE AD £395129.5mm(w)x156mm(h)
10%discountfor3insertions
FIND A SUPPlIER ADS (ClASSIFIED)12monthduration1/4page£3951/8page£2951/16page£195
1/4page:129.5mm(w)x156mm(h)1/8thpage:129.5mm(w)x75mm(h)1/16thpage:61.75mm(w)x75mm(h)
wall PlannerJan2016–slotsstartfrom£295,bookearlytoavoiddisappointment
Allprices+VAT
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PrInt dIstrIbutIon 15,000we print 15,000 copies of Glass news every month, and distribute to:
• Window Fabricators and Installers
• Door Fabricators and Installers
• Conservatory & Orangery Fabricators and Installers
• Trade Counter Pick Up Distribution
• Flat Roofing Manufacturers and Installers
• Roofline Companies
• Systems Companies
• Insulated Glass Unit Manufacturers & Processors
• Emergency Glazing
• Machinery Manufacturers
• Hardware Suppliers
• Trade Associations
• Marketing & PR Companies
• Colour Foiling Suppliers & Colour Spraying Companies
onlIne dIstrIbutIon 14,000online marketing is a major factor of our distribution:
• Interactive Version of Glass News emailed monthly
• Weekly News Shot – 14,000 contacts
• Twitter – Glass News is within the top 20 most influential for the glass and glazing industry
• Individual Email Marketing Campaigns
cIrculatIon FIGures & breakdown
dId you know?
Glass news has the highest circulation of any other trade
publication.
dId you know?we print and distribute 15,000 copies – every month of the year!
the Right PeoPle read Glass news
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deadlIne dates
January 2015 IssueDeadline: 15th December 2014
Issue date: 2nd January 2015
February 2015 IssueDeadline: 23rd January 2015
Issue date: 6th February 2015
March 2015 IssueDeadline: 20th February 2015
Issue date: 6th March 2015
aPrIl 2015 IssueDeadline: 27th March 2015
Issue date: 10th April 2015
May 2015 IssueDeadline: 24th April 2015
Issue date: 8th May 2015
June 2015 IssueDeadline: 22nd May 2015
Issue date: 5th June 2015
July 2015 IssueDeadline: 26th June 2015
Issue date: 10th July 2015
auGust 2015 IssueDeadline: 24th July 2015
Issue date: 7th August 2015
sePteMber 2015 IssueDeadline: 28th August 2015
Issue date: 11th September 2015
october 2015 IssueDeadline: 25th September 2015
Issue date: 9th October 2015
noveMber 2015 IssueDeadline: 23rd October 2015
Issue date: 6th November 2015
deceMber 2015 IssueDeadline: 20th November 2015
Issue date: 4th December 2015
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eMaIl MarketInG
Glass News has teamed up with Insight Data to bring you the most effective, targeted email marketing solution for the glass, glazing and building industry.
WecombinetheUK’smostaccurateandverifiedemaildatalistwithastate-of-the-artemailmarketingplatform–Mailminx–whichensuresyourcampaigngetsthroughthespamfilters,junkfoldersandfirewallsandgetdeliveredtoyourtargetaudience.
Unlikeotheremailservices,withInsightDatayouchoosepreciselywhoyouwanttotarget,selectingfromover50,000daily-verifiedandupdatedemailaddressesfromseniordecisionmakersacrosstheglassandglazingindustry,architects,house-buildersandmaincontractors,smallbuildersandrenewableenergyinstallers.Asaresult,itgeneratestypically5timesbetterresponse.
*Allfiguresareaguidelineonly.Quantityofemailcontactsfluctuatesonadailybasis.
*Priceincludesuseofdataforthecampaignonly.Dataisnotsuppliedtothecustomer.
*Deliverabilityofcampaignvariesdependingonmanyfactors.
*Correctasof30thOctober2014.
*AllpricessubjecttoVAT.
*SubjecttoourstandardTermsandConditionsofsale.
SEGMENTED EMAIl MARkETING CAMPAIGN PRICE lIST (TARGET PRECISEly By ANy CRITERIA)*Needmoretargeting?Wecanbuildacampaigntosuityourspecificrequirements,callusfordetails.
NATIONAl Uk EMAIl MARkETING CAMPAIGN PRICE lIST*
Priceperemailcampaign LandingPageEmailData
List(October2014)
Quantity* 1 3 6 12
Fabricators/Installers
14,500 £750 £700 £650 £600 £100
Architects 17,200 £900 £850 £800 £750 £100
General/LocalBuilders
14,000 £650 £625 £600 £550 £100
Housebuilders/MainContractors
3,800 £525 £500 £475 £450 £100
RenewableEnergyInstallers
5,600 £525 £500 £475 £450 £100
Mobileoptimisedversion,add
£100 £100 £100 £100 £50
TURNING EMAIl INTO SAlES lEADSHowdoyouwantyouraudiencetoactoncethey’vereadyouremail?Havingagreatcampaignshowcasingyourlatestproducts,andthenhavingalinktoyourwebsite“homepage”willlosemostofyourpotentialleads.
Emailcampaignsshouldbelinkedtoadedicated‘landingpage’–thiscanbeawebsitepage/micro-siterelevanttothecampaignwithaformtocapturedetails,oralternativelywecanbuildapurpose-designed,stand-aloneenquiry/leadcaptureform.Thewebsitepage/leadcaptureformthensendstheleadtoyouasanemail.
MOBIlE OPTIMISED EMAIl CAMPAIGN & lANDING PAGEWerecommendbuildingyourcampaignandlandingpageoptimisedformobiledevices.Thismeansthecampaigniseasilyviewableonamobilephone,withalinktoamobile-friendlyenquiryform.Mobileoptimisedemailcampaignsaremorecomplextobuild,butcandoubletheresponserates.BUIlDING yOUR CAMPAIGN
Insighthasanentireteamofdedicated,expertdesigners,copy-writersandtechnicalspecialistswhomanageyourcampaignfromstarttofinish.Itwillbebuiltusingadvancedtechnologythatteststhecampaigninallthemainemail-clientssuchasMicrosoftOutlook,GmailandAOLtomaximiseinboxdeliveryand‘openrates’(thereisnopointsendinganemailcampaignifnobodyreadsit!).
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Enjoy a 'Sunday Paper Prestige' and let us help you produce your very own supplement, produced by our expert team and distributed within Glass News. Prices start from just £3,500.
Stand oUt froM the crowd wIth your very own newsPaPer suPPleMent!
check out our other servIces!tarGeted MaIlInG At Glass News we can provide a targeted mail campaign. Choose from postcode selection. Prices start from just £90 per 1,000 for a standard A4 double sided leaflet, (insert cost only).
PrInted MaterIal We can provide a full service for your targeted mail campaign, including the print of your leaflet. If you need any other printed material, we can provide this too – just call us for a quote. Our prices are very competitive due to the volume of printed work we produce.
websIte desIGn, hostInG & ManaGeMent Need a website? Whether it is a standard brochure site or an e-commerce venture, we have the facilities to design, host and manage your website. All of our websites are mobile optimised – call us for a quote.
what’s the cost?We will give you total transparency in regards to the cost of a supplement or brochure production. This includes insert costs, printing, graphic design and editorial content.
A quote can be provided, in full, before you even start your project.
where do I start?We are publishers – that’s what we do! Throughout your whole project, you can be guaranteed a helping hand. Design and editorial facilities are all provided with photography on request. We can even look at establishing a brand identity for your supplement, as well as a title name. We can create your publication from concept to completion. Choose from a glossy magazine style, through to a newspaper print – all styles are catered for. you can also distribute your supplement to your own customer database.
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/GlassNewsChristina Shaw@GlassnewsMag
T: 01302 759096 | E: [email protected] www.glassnews.co.uk
The UK’s Leading Glass & Glazing Newspaper
Managing Director & Publisherchristina shaw M: 07805 051322 T: 01302 759096 E: [email protected]
Advertising Enquirieschristina shaw M: 07805 051322 T: 01302 759096 E: [email protected]
Editorchris champion T: 07850 267223 E: [email protected]
Features Editorsheilah reed M: 07880 990144 E: [email protected]
Saleskathy leeming T: 01405 947279 E: [email protected]
AccountsJustin lazenby T: 07711 828710 E: [email protected]
Graphic Designkate Pennington T: 07590 818458 E: [email protected]
Meet the teaM contact us
christina shaw chris champion
Installers | FabrIcators | Glass PeoPle | also stocked In trade counters
the Right PeoPle read Glass news
TherightpeoplereadGlassNews:andthat'snotjustyou.
Asthefenestrationindustry'sleadingnewspaperwedon'tjustaimtogiveyouthelatestindustrynewsandproductdetail,wealsowanttogiveyouagoodread.Abitofcontroversy,adashofopinion,butalsoalittlehumour,too!
Tradejournalsshouldappealtoeveryonefromsuppliersandmanufacturerstofabricatorsandinstallers,andwe'rejustashappyseeingGlassNewsonaChiefExecutive'sdeskoronthedashboardofaninstaller'svan.TherightpeoplereadGlassNews?That'severyone...
Chris
Iliketothinkthatonceyouarein,youcannevergetout!AndI’mnottalkingaboutHotelCalifornia!
ForGlassNewsit’sallaboutrelationships,andourphilosophyis‘Nohardsell–let’sbuildtherelationship’.ThisseemstoworkforbothusandourclientsandI’dliketotakethisopportunitytothankyouforyoursupport.
Italwaysamazesmehowmanypeopleweknowintheindustryand2014hasbeenatrulyfantasticyearofvisitingourfriendsandcontacts,aswellasmeetingmanynewones.It’sthepeoplethatmakethisindustryandfindingoutabouttheircompaniesandproductsfromthem,firsthand,iswhatprovidesuswithoureditorialand,hopefully,makesGlassNewsacompellingread.Certainly,ourregular94to104pagesofanA3papermakesusoneoflargesttradepublications,andtheeverincreasingreadershipandcirculationseemstoconfirmthatGlassNewsappealstoallsectorsinourindustry.
Mayitlongcontinueand,withyoursupport,itwill!
Christina