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Marketing YourBusiness Pathways with Social Media
ESU Business Teacher Conference, February 2012
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WRHS Business DepartmentFacebook.com/wrhsbusiness
@BusinessRuralsTwitter.com/businessrurals
WRHS BusinessYoutube.com/wrhsbusiness
wrhsbusiness.comwrhsbusiness.com/wp-admin
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Blocked
Only Teachers
Only Teachers
Everybody
Everybody
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Facebook Consistent and recognizable logo or meme.
Multiple “Admins” or people who can post.
Photos are a must.
Ask students questions, share links and videos, update status.
Add Tabs for contests and welcome pages.
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TwitterConsistent and recognizable logo or meme.
Contests, bribes, information, upcoming tests, etc.
Other sports, clubs, departments in the school get on board.
Custom background with promotion of our common hashtags.
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#twitterbribe Follow and retweet this if you want free coffee from Common Grounds at WRHS. Random follower receives FREE coffee for a week!
(Winner picked August 25th)
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WOM is one of the most viral and popular types are marketing. What does WOM stand for? #trivia
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What company does this famous logo belong to? #trivia
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YouTubeConsistent and recognizable logo or meme.
Embed videos in websites and PowerPoints.
Add favorite videos for students to go back and look at.
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WordPress
Back EndFront End
wrhsbusiness.com
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Promote Social Media
We wantyou to
@WRHSBusiness
Washburn Rural Business Department
CREEPon us.We want you to CREEP on us..
@WRHSBusiness
Washburn Rural Business Department
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Promote Social Media
...becausewe’re
awesome.
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Results:• Number of students in our classes• Number of sections increased• Teacher at the middle school• Competitive enrollment for
advanced/intermediate classes• Student/teacher communication