Download - Many Clouds, Many Choices (Oracle)
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Many Clouds, Many Choices
Rex Wang
VP Product Marketing
Oracle
Social. Mobile. Complete.
2 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
The following is intended to outline our general product
direction. It is intended for information purposes only, and
may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality,
and should not be relied upon in making purchasing
decisions. The development, release, and timing of any
features or functionality described for Oracle’s products
remains at the sole discretion of Oracle.
3 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
Application
Platform
Customizations
Application
Customizations Customizations
Con
su
mer
Co
nsu
mer
Se
rvic
e
Pro
vid
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Se
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e P
rovid
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Choice of Service Types: IaaS, PaaS, SaaS
IaaS Cloud
SaaS Cloud
PaaS Cloud
IT Professional Developer Business End User
Different Users
Consolidation Cost Savings
App Development Focus
New Capability Speed
Key
Driver
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Choice of Deployment Models:
Private, Public, Hybrid
Private Cloud Public Cloud Hybrid Cloud
• OpEx
• Outsourced services
• Shared by multiple orgs
• CapEx & OpEx
• Control & visibility
• Not shared
• Cloudbursting – overdraft
for peak loads
• Dev/Test & production
• B2B integration
Exclusive Shared by multiple organizations
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6 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
Cloud Adoption Is Rising
Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2012
29%
37%
14%
26%
0%
5%
10%
15%
20%
25%
30%
35%
40%
2010 2012
Private Cloud
Public Cloud
Pe
rce
nt o
f C
usto
me
rs
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PaaS Outpacing IaaS
Platform as a Service
(PaaS)
Infrastructure as a Service
(IaaS)
0% 10% 20% 30% 40% 50% 60%
Dev/Test as a Service
Compute as a Service
Storage as a Service
Identity as a Service
Database as a Service
Application Server as a Service
Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2012
Private
2010 2012
2010 2012
Public
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Private PaaS Examples
Case
Study
• Solution:
– JAP – Java Application Platform
– DHP – Database Hosting Platform
– CHP – Compute Hosting Platform
– Centralized deployment of 200+ apps
– Oracle:
• WebLogic Server 10.3
• Oracle Database 11g
• Solaris
• Sun M-Series/T-Series
• Benefits:
– 35% reduction in operating costs
– 30% reduction in project costs
– 44% power consumption avoided in
4 years, while doubling capacity
– No downtime incidents in 3 years
• Solution:
– “Oracle as a Service” PaaS
– Consolidate 300 small to medium
database environments onto 3 grids
– Advanced chargeback model for cost
recovery
– Oracle:
• Oracle Database 11g
• Exadata
• Benefits:
– 50% operating cost improvement
– P&L breakeven in Year 1
– Server utilization: 15% 80%
– Elasticity – CPU can be taken from
resource pool as needed
• Solution
– Oracle Database as a Service (PaaS)
with eGRID
– Consolidation of >60 applications
until now on a standardised platform
– Standardised environment, process
and pricing
– Attractive price model with very low
time to market
• Benefits
– Very fast deployment
– Very good performance (> increase
in all areas)
– Cost reduction of > 50%
– GREEN IT: 57% fewer power used
9 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
Roadmap to Cloud
Private Cloud
• Self-service
• Auto-scaling
• Metering & chargeback
• Capacity planning
Public Cloud
• Specialized
• Shared
• Standardized
Hybrid Cloud
• Federation across public & private clouds
• Interoperability
• Cloudbursting
Traditional Silos Consolidated
• Physical
• Dedicated
• Static
• Heterogeneous
• Virtual
• Shared platform & shared infrastructure
• Dynamic
• Standardized platform & infrastructure
Start with consolidation • Extend to private cloud • Use public cloud where appropriate
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Consolidation at PaaS and IaaS Layers
App
IaaS
PaaS
Consolidate onto shared IaaS
without standardization
Consolidate onto standard, shared
and elastically scalable PaaS
vs.
App App
App App App
App App App
• Cost savings from less hardware, power and data center space
• Software stack heterogeneity, cost and complexity persists
• No administration (O&M) cost savings
• Standardized PaaS for all applications reduces heterogeneity, cost and complexity
• Accelerated new application development
• Cost savings from less hardware, power and data center space
Exadata, Exalogic, SPARC SuperCluster Extreme Performance, Engineered Systems
• Unmatched performance, simplified deployment, lower total cost
• Building blocks for consolidation and cloud computing
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Case
Study
Turkcell: DW and DB Consolidation
Business Objectives
• Speed up BI
• Lean, green data center
• Prepare for big data growth
Solution
• 2010: Replace 11 racks with
1 full-rack Exadata V2 for DW
• 2011: Add 2 full-rack Exadata
X2-2s for DB consolidation
2 Exadata X2-2 DB Consolidation
Original V2 Standby/Dev/Test
Exadata V2 Data Warehouse
Pre-Exadata Data Warehouse
Data Guard
Hitachi
USP-V
5 Racks EMC DMX-4
5 Racks 2010 2011
• 250 TB Raw Data
• 4 Oracle Databases
• 600 TB Raw / 60 TB Compressed
• 16-node RAC Cluster
• 25 TB Compressed
Benefits Reduced Admin
20%
Storage Savings
540 TB
600 TB to 60 TB
Faster Reports
10X
27 min to 3 min (avg for 50k rpts)
“In a word, Oracle Exadata is fantastic. Almost no report takes more than 10 minutes to run, versus hours before. It sounds unreal, but it’s real.” - Power User, Finance Department, Turkcell
80% Less Power 30 m2 Less Space
Data Center Cost Savings
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Oracle Enterprise Manager 12c Full Cloud Lifecycle Management for Full Cloud Stack
1. Plan & Setup the Cloud • Capacity & consolidation planning
• Asset discovery
• Bare-metal provisioning
• Policy setup
2. Build, Test & Deploy Apps
on the Cloud • Packaging apps as assemblies
• Testing applications
• Self-service provisioning
3. Manage & Monitor
the Cloud • Auto-scaling
• Full stack management
• End-user, business-
level, app monitoring
4. Meter, Charge, Optimize • Metering resource utilization
• Chargeback/Showback
• Optimize performance,
capacity, QoS
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Application Services Platform Services Social Services
Common Infrastructure Services
Oracle Cloud
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Database Java Developer Mobile Collaboration Analytics Application
Store Platform Services
Oracle Cloud: Complete Suite of Integrated Services
Social Marketing
Social Engagement & Monitoring
Social Network
Data & Insight
Social Sites
Human Capital Management
Talent Management
Sales & Marketing
Customer Service & Support
Enterprise Resource Planning
Planning & Budgeting
Financial Reporting
Application
Services
Social
Services
Storage Messaging Compute Cache Secure Identity
Notifications Infrastructure Services
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Oracle Cloud
• Broadest platform and application offering
• Built on industry standards – SQL, Java, HTML5, Web
• Transparently run in the cloud – zero application code changes
• Self-service control for users
• Complete data isolation and flexible upgrades
• Service-Oriented Architecture – on-premise integration
• Built-in Business Intelligence, social & mobile
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Oracle Cloud Computing Strategy Complete Solutions, Complete Choice
Private Cloud Public Cloud
SaaS
PaaS
IaaS
SaaS
PaaS
IaaS Hybrid Cloud
• Management
• Security
• Integration
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