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3 in 5 no information about diversity
and equal opportunities
¼ make no
mention of their CSR
activities for employees
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Don’t forget that your website will be accessed from a myriad
of different devices and screen resolutions
Talk the users’ language and adapt the message to your audiences:
contents in the careers section must be shaped for jobseekers
Tell memorable stories about your company
using audiovisual materials
Don’t forget to interact with people – take the opportunities given
by social media
Be human in the relationship with the candidate: don’t make her feel like just “another number”
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