Download - Local: A Laboratory for Journalism's Future
![Page 1: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/1.jpg)
placeblogger
Screenshot of Placeblogger
![Page 2: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/2.jpg)
placeblogger
![Page 3: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/3.jpg)
placebloggerCambridge, MA
Placeblogger
World HQ
Now with free coffee!
![Page 4: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/4.jpg)
placeblogger
![Page 5: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/5.jpg)
placeblogger
Machu PicchuNew YorkAccra
Hong KongSan Francisco
![Page 6: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/6.jpg)
placeblogger
Birmingham wasn’t – and still isn’t – a city of loft living and canalside bars, yet
“organisations” only seemed comfortable with that little bit of it. To cover the bits of Brum that real people recognise and care
about is still the main thrust of the site. - Jon Bounds
Birmingham wasn’t – and still isn’t – a city of loft living and canalside bars, yet “organisations”only seemed comfortable with that little bit of it. To cover the bits of Brum that real people recogniseand care about is still the main thrust of the site. - Jon Bounds
Putting the story up on top
Excavating the story of a place
Instead of traveling farther,
traveling deeper
![Page 7: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/7.jpg)
placeblogger
• We have a group of commenters, equivalent to a small motorcycle gang, which proudly calls itself the “eight trolls” and likes to snarl at soft-hearted liberals. -- Debbie Galant, Baristanet
“We Refer to it as your local daily Newspaper Meets The Daily Show.”
-- Debbie Galant, Baristanet
![Page 8: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/8.jpg)
placeblogger
• So much different from all my years in citywide/regional news, when we managers/producers would sit in a room and often wind up having to send someone off to whatever the most shocking crime du jour in the region happened to be, parachute in, parachute out, on to the next Big Story. -- Tracy Record, West Seattle Blog
So much different from all my years in citywide/regional news, when we managers/producers would sit in a room and often wind up having to send someone off to whatever the most shocking crime du jour in the region happened to be, parachute in, parachute out, on to the next Big Story.
Tracy Record,
West Seattle Blog
![Page 9: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/9.jpg)
placeblogger
![Page 10: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/10.jpg)
placeblogger
Ushahidi
• “The idea was to at the very least capture the stories and offer witnesses a place to tell their stories. That is where the name Ushahidi comes from, it's Swahili and it means testimony." Ory Okolloh
“The idea was to at the very least capture the stories and offer witnesses a place to tell their stories. That is where the name Ushahidicomes from, it's Swahili and it means testimony."
Ory Okolloh
![Page 11: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/11.jpg)
placeblogger
![Page 12: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/12.jpg)
placeblogger
When we started looking in 2006,
1 in 8Americans lived in a city or town served by
an independent, grassroots local news site
![Page 13: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/13.jpg)
placeblogger
Now it’s 1 in 2.
![Page 14: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/14.jpg)
placeblogger
We track 7,000+
online, local grassroots
news sites
![Page 15: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/15.jpg)
placeblogger
Local has become a laboratory for the future of journalism
and that future is about startups
![Page 16: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/16.jpg)
placeblogger
But wait, I don’t want to be part of a startup
![Page 17: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/17.jpg)
placeblogger
![Page 18: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/18.jpg)
placeblogger
![Page 19: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/19.jpg)
placeblogger
![Page 20: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/20.jpg)
placeblogger
Journalism will survive the death of its institutions
![Page 21: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/21.jpg)
placeblogger
![Page 22: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/22.jpg)
placeblogger
![Page 23: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/23.jpg)
placeblogger
Why that’s important
![Page 24: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/24.jpg)
placeblogger
Our problems are distributed and global
Our media are consolidated and local
![Page 25: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/25.jpg)
placeblogger
Penguins
![Page 26: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/26.jpg)
placeblogger
![Page 27: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/27.jpg)
placeblogger
![Page 28: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/28.jpg)
placeblogger
Turn stories into signals
placebloggerplaceblogger
![Page 29: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/29.jpg)
placeblogger
Veterans battlefield injuries
![Page 30: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/30.jpg)
placeblogger
Apple’s stock price
![Page 31: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/31.jpg)
placeblogger
What that’s like for journalists
![Page 32: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/32.jpg)
placeblogger
![Page 33: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/33.jpg)
placeblogger
Shorter job tenuresProjects, not companies
Careers aren’t hierarchical anymore
![Page 34: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/34.jpg)
placeblogger
How to tell the good startup ideas from the bad ones
![Page 35: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/35.jpg)
placeblogger
Don’t do anything for free that you wouldn’t do for free indefinitely.
![Page 36: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/36.jpg)
placeblogger
WHAT CAN I DO
WITHOUT ANYONE’S
ASSISTANCE OR PERMISSION?
![Page 37: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/37.jpg)
placeblogger
Everything about something
![Page 38: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/38.jpg)
placeblogger
Thanks!Lisa on LinkedIn:
linkedin.com/in/lisawilliamsLisa on Twitter: @lisawilliams
![Page 39: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/39.jpg)
placeblogger
Why that’s important
![Page 40: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/40.jpg)
placeblogger
Our problems are distributed and global
Our media are consolidated and local
placebloggerplacebloggerplaceblogger
![Page 41: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/41.jpg)
placeblogger
Penguins
![Page 42: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/42.jpg)
placeblogger
![Page 43: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/43.jpg)
placeblogger
![Page 44: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/44.jpg)
placeblogger
Turn stories into signals
placebloggerplaceblogger
![Page 45: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/45.jpg)
placeblogger
Veterans battlefield injuries
![Page 46: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/46.jpg)
placeblogger
Apple’s stock price
![Page 47: Local: A Laboratory for Journalism's Future](https://reader034.vdocuments.us/reader034/viewer/2022051514/5483fd5eb4af9fa00d8b4abf/html5/thumbnails/47.jpg)
placeblogger
Thanks!Lisa on LinkedIn:
linkedin.com/in/lisawilliamsLisa on Twitter: @lisawilliams