Transcript
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Learning Lab:Basics of Blogging
Presented By:Bill Petrie
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Why Blog?
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“Marketing is no longer about the stuff you
make, but about the stories you tell.”
Seth Godin
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Business Blogging
The Reach
The Knowledge
The Voice
The Perspective
The Creative
The Curiosity
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1st Rule of BloggingBe consistent.
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2nd Rule of BloggingKnow your audience.
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3rd Rule of BloggingBe authentically you.
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4th Rule of BloggingBe prepared for a marathon, not a sprint.
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Where do you find content?
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First blog post
• Choose Your Voice• Trends• Series for the next few weeks/months
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Bill [email protected]@billpetriepetrie.billin/billpetrie