Download - Lean Video Tactics for the Content War
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Lean Video for the Content WarEmerging Tech Conference #ETCDallas
@RobertRiggs
The Texas Daily | KTXD-TV | Ch 47 BackyardMBA
Telling Stories in the Digital Age
I got mine first...take that Stephen
The Back Button is the Biggest Threat to your Content
Viewers do not forgive poor audio
”The SOUND and music are fifty percent of the entertainment in a movie.”
Courtesy: LUCASFILM Ltd
#soundfails
TonySchwartz.org
The distance from the person on camera to the audience is the distance between their lips and the microphone.
Johnny Carson was Always Closer to his Audience
The boom mic is way up here.
Invest in a Good QualityCondenser Microphone
It’s Good at Picking Up Minute Detail SoundsEspecially the Human Voice
Produces aNatural-Clean-Clear Sound
SHOTGUN MICAn all purpose directional condenser mic
Shotgun on a boom
Handheld Shotgun
Avoid recording audio in spaces with hard surfacesThis room needs to be deadened
Install acoustic sound panels to deadened the room
ZOOM Q3HDGreat for video blogging
GoPro Camera Resources
Great for outdoors in bright sunny days
Jerry-rigged for shooting docs in the bush
Give the viewer dramatic camera angles
Great for time lapse videos
Avoid backlighting
Too much shadow
Too hot from backlightRule of thumb: the subject should always face the light
Great Tutorials
Shop LightsDaylight Color CFL BulbsRosco Diffusion Material
Zgrip iPhone Jr. with Apogee MiCzacuto.com
apogeedigital.com
There’s an app to control the iPhone lens
Shoot with the phone on the horizontal axis
West, Txfertilizerexplosion
Rode SmartLavLavalier Microphone
Rode.com
Record Audio on one iPhoneand shoot on another
Great software for synching the audio in editing
Digital CinemaHDSLR
It’s Gone Hollywood
Must Watch Tutorials
Fits In Tight Spaces
High Definition
Audio Recorder for Separate Tracks