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Launch Your Book Through Social Media
Must Have Platforms, Tools and Tips for Book Launches
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Your books are you brand
extensions
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Social Goals
Gather your tribe
Grow your authority
Identify evangelizers
Garner reviews and features
Acquaint people with your work
Sell books
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Social Platforms for Authors
YouTube
Tumblr
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Facebook Fan Page
Cover Photo to promote
Keyword rich bio for search
Apps to build a mailing list, engage and sell
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Cover Photo as Billboard
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Free App Tabs - Woobox
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Cover Photo as Advertisement
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Cover Photo as Event Promotion
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What and When
80% value to the reader
20% promoting your book
Post at least once a day – 7 days a week
Respond to every comment
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Join Author Communities
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Find and follow press, reviewers and book lovers
Instagram for higher visibility
Pre-schedule with Hootsuite
How to Use Twitter Lists to Supercharge Your Visibility
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Google and YouTube
Create video messages from your webcam, smart phone or camera
Animoto for video from digital pictures
Record powerpoint presentations and voice over’s with Camtasia or ScreenFlow
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Creating Graphics
PicMonkey
Powerpoint
ReciteThis
PinWords
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Questions?
Facebook.com/BrandNewBrandYou