Download - L.A.D. Launch Event
1HCA Information Technology & Services - Copyright © 2010
L.A.D. Launch Event
FACE-TO-FACE COMMUNICATIONS
TOWN HALLS
SCRUM Team Lunch-With-My-Manager(s)
• Voices Heard• Efforts Recognized
Role Playing: Training as Cultural Change Communications
• Team Building• Skills Enhancement• L.A.D. Awareness & Understanding
2HCA Information Technology & Services - Copyright © 2010
Hi-Touch staff testimonials addressing: a) first doubts about using L.A.D. , specifically mentioning Waterfall vs. L.A.D., b) how they plan to or did overcome barriers. B-roll voiceover addresses concerns, delivers key messages
“The L.A.D. Channel”(Hi-Touch Video)
Brand all video content as “The L.A.D. Channel” programming. The channel will be housed on the LCoE Team Room sight. Home page (as Sharepoint functionality and design resources permit) mirrors HBO or Cinemax type site. Program segments target “Hi-Touch” audiences and be 3-5 minutes in length. Launch programming will revolve around two programs.
In 60 Minutes style, reporter walks viewer through the L.A.D. process using Job Role profiles, eventually featuring staff
who comment on tasks, challenges , and the SCRUM .
Journey Into the Unknown
Working It: My L.A.D. Role
3HCA Information Technology & Services - Copyright © 2010
Role Playing: Training as Cultural Change Communications
Recruit early L.A.D. adopters, who are likely to be more outgoing, to perform in video and “live” L.A.D. role playing exercises. Invite
volunteer trainees to participate much like Improv Theatre.
4HCA Information Technology & Services - Copyright © 2010
Hi-Touch Communications Promotions
Promotions #1: (1 x per week)
Personalized, role specific informational e-mails
Promotions #2: (2 x per month)
“L.A.D. Radio” and “The L.A.D. Channel” programming promos recorded by Senior Management
Promotions #3: (1 x per month)
Gift Give-Away Tables set up in high traffic areas where IT&S staff can stop by, get a gift and learn about “what’s new” on L.A.D. Radio, The L.A.D. Channel, Recent Success story one-sheeters and sign-up to be cast in a radio or t.v. episode. Just being visible and seen as proactive supports:
1. Lean is here to stay2. We want your participation3. We want you to be informed