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WHAT ARE THE KEY CHARACTERISTICS OF COMPANIES WHO SUCCESSFULLY
IMPLEMENTED A BIG DATA STRATEGY?
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INTRODUCTION
Nowadays Small and Medium sized Enterprises can easily collect terabytes of data per day
Online organisations can even generate petabytes of data per day without any problem.
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INFORMATION CENTRIC CULTURE
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• Companies with a successful Big Data strategy have an information-centric culture where all employees are fully aware of the possibilities of well-analysed and visualized information.
A good example is US Xpress, where all truckers have all information needed at their fingertips via iPads while on the road.
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A DRIVER FOR INNOVATION AND STAY AHEAD OF THE
PACK
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• Big data allows organisations to stay ahead of the competition and to constantly re-invent themself.
• They are innovators and early adopters concerning new technologies
• Their drive for innovation caused them to implement a Big Data strategy already some time ago.
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CENTRALIZED DATA STORAGE FRENZY
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• Big data is all about massive amounts of data, millions of gigabytes per day or even more.
• A strong characteristic of Big Data organisations is that they collect data of absolutely everything: social media data, log data, sensory data. So, store now and decide later if you need it. • You can always decide to leave out data in your analysis but you cannot analyse data you don’t have.
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DATA-DRIVEN PRODUCTS
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• In order to collect data, ensure that all products that you offer are able to collect data.
• For online products it is easy to obtain this, but more and more offline products can collect massive amounts of data as well.
• Rolls Roys engines collect 100s of gigabytes during flights and TomTom receives around 5.5 billion datasets per day from its navigations used around the world.
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DATA SCIENTISTS ON THE PAYROLL
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• Analysing data is a difficult task with terabytes of different types of data, although many Big Data start-ups claim that their product does not require an expensive IT department (Big Data scientist are expensive).
• A well-trained data scientist can help you figuring out the right questions you need to ask in order to get the right answers to take advantage of all the data available.
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DON’T WAIT, START NOW
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• McKinsey expects that by 2018 there will be a shortage of 140,000 – 190,000 data scientists and 1,500,000 data managers, in America alone.
• Start collecting massive amounts of data and store it centralized with Hadoop, hire or train your data scientists.
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Thank You!
Source : https://datafloq.com/read/key-characteristics-companies-big-data/227
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