1. Keeping Experiences Fresh Using Character, Theme and Motif(an exploration)

2. How do great businesses connect with people? 3. How do designers facilitate those connections? 4. How do we keep those connections fresh? 5. purpose maintained 2nd wind purpose driven process drivenMats Lederhausen, Be-Cause 6. Designers tell stories that bridge peoples experience to the c-suite 7. Strategy Solutions 8. Can we use story telling framework to help us design experiences? 9. What are the essential parts of a story?