Download - Kaboodle ppt
![Page 1: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/1.jpg)
Graham CaverlyKABOODLE
![Page 2: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/2.jpg)
Women interested in fashion and all its various aspects
AUDIENCE
![Page 3: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/3.jpg)
Women ages 18+Specifically women 24-45
Business women
TARGET MARKET
![Page 4: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/4.jpg)
Allows for customization of ProfilePick and choose what you “heart”
Simple and clean layoutEasy to read dropdown menus
Allows you to post to the various categoriesSimilar to Facebook for posts/updates
PROS
![Page 5: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/5.jpg)
Beyond uploaded picture, you cannot alter the profile pageFeels like you are being assaulted by brand name cosmetics
Dangerous for “shopaholics”
CONS
![Page 6: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/6.jpg)
Sees its user base rise monthlyReceives many visitors who browse the site
SUCCESS
![Page 7: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/7.jpg)
Kaboodle ChromeMany negative reviews citing that it appeared to be ‘clutter’
Makes people feel as though they are compromising their browser
Searching for the name causes a very wide array of different websites to pop up
FAILURES
![Page 8: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/8.jpg)
Kaboodle actually allows you to see what is ‘trending’ on their website.
http://www.kaboodle.com/community
TRENDS
![Page 9: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/9.jpg)
Use Twitter to announce productsMinimal customer engagement
Many will be spectatorsMostly used to advertise
![Page 10: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/10.jpg)
Allows you to sign into the actual Kaboodle site using your Facebook account
Share information and ‘deals’ with friendsYou can ‘like’ the page
Receive the usual updates
![Page 11: Kaboodle ppt](https://reader033.vdocuments.us/reader033/viewer/2022061206/5483c805b4af9fc2248b4626/html5/thumbnails/11.jpg)
PartnershipsPaid advertising on their siteAttracting obvious audiences
BUSINESS USES
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Charity fashion show sponsored by KaboodleDue to the large amount of items for sale on the website, a
partnership for a fashion show could lead to excellent coverage for everyone.
POTENTIAL PARTNERS FOR USE
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Kaboodle websiteFacebookTwitterGoogle
Google Images
REFERENCES