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Increasing Your Effectiveness with LinkedIn
By Sher Briggs & J.R. Atkins
Download this presentation at:www.linkedin.com/in/jratkins85
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AgendaI. Your Profile
I. FieldsII. ApplicationsIII. GroupsIV. Paid Memberships
II. ConnectionsIII. Strategy & TacticsIV. Resources
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I. Profile1. Fields: Look at each field as an opportunity
a. Key words for the Human eyeb. Key words for search: LinkedIn & Google Examples
1. Professional Headline2. Current & Past Positions3. Summary
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I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
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I. Profile Continued2. Applications
a. Reading List
b. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
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I. Profile Continued2. Applications
a. Reading Listb. Google Presentations
c. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
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I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Press
d. Eventse. Box.net “File Share”f. Slide share
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I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Events
e. Box.net “File Share”f. Slide share
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I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”
f. Slide share
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I. Profile Continued3. Groups: Often call the most valuable asset
a. A Max of 50, 20 subgroups, Own/Manage 10b. Alumnic. Former Companyd. Special Intereste. Subject Matter Expertisef. Networkingg. Associations
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I. Profile Continued4. Paid Membership
a. “Upgrade your account” bottom of pageb. 3 Options messages/profiles
1. Business $24.95 mo 3/3002. Business Plus $49.95 mo 10/5003. Pro $499.95 mo 50/700
c. “Find and contact the right decision makers, experts and candidates”
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I. Profile continued5. Miscellaneous
a. Recommendationsb. Websites (change names)c. Interest & Associations Listd. Personal Information (phone #?)e. Contact Settingsf. Learning Center
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II. Connections1. Networking in Person “Cards to Connections”2. Email account Import3. Cell Phone Contacts: LI=FB=Outlook=Cell Phone4. Groups
1. Experts2. Discussions3. News4. Start & Manage5. Following
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II. Connections Continued5. Recommended Connections
o Getting reprimanded6. Network stats7. Remove Connections8. Answers9. In Mail10. IM
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III. Strategy1. Define your goal (write it down)
1. Business Development – Search for Title or co.2. Investment3. Recruiting4. Expertise5. Network Building6. Cause Marketing
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IV. Resources1. LinkedIn Customer Service2. Google3. YouTube4. Other Users
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Thank you for attending:Increasing Your
Effectiveness with LinkedInSher Briggs(214) [email protected]
Download this presentation at:www.linkedin.com/in/jratkins85
J.R. Atkins(214) [email protected]