Download - importing to the us
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Jessica Wooten
FASM 420
Importing to the US
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Darling Owla: Business Plan
• Mission Statement: ““Darling Owla seeks to offer quality merchandise by offering unique and eclectic designs within a varying price range. Darling Owla creates one of a kind silhouettes, while, keeping social good and ethical practices in mind when outsourcing.””
• Sourcing : Women’s woven tops from El Salvador
• Sub-classifications: Cotton blouse, Crop Button Up Top, Short Sleeve Blouse, ¾ Short Sleeve Button Up.
• Paying for goods: Letter of credit.
• Goal MU of 65%
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BWA, Inc
• Full service apparel company
• American owned
• Continuously improve manufacturing resources to maintain highest level of quality, productivity & competitiveness
• Majority of product they ship to the US is imported duty free under CAFTA-DR
• Social compliance is their highest priority.
• Believe in well being of employees in the factory (Medical clinic, daycare, educational facilities (free of charge)
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BWA, Inc & El Salvador’s Relationship with the US
• Location : Carretera a Santa Ana, KM 26.5. La Libertad, El Salvador, C.A.
• Relationship with the US :
• El Salvador offers an open market for US goods & services
• Tariffs are low due to the implementation of CAFTA-DR.
• US & El Salvador have a bilateral commercial relationship
• The US is El Salvador’s #1 investor & leading trade partner.
• Majority of El Salvador’s imports come from the US and nearly 50% of El Salvador’s exports go to the US
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Traits: El Salvador
• Political: According to the US department of Senate, El Salvador has a democratic republic type of government. In the past there have been issues of human rights violations and war reforms.
• Economic: GDP (purchasing power parity) : $44.78 B
• Growth rate: 2%
• GDP per capita: $7600
• Industries: Apparel, Agriculture & Services
• Geographic location: Central America, bordering the North Pacific Ocean, between Guatemala and Honduras
• Transportation: Airways, Roadways, Railways, Waterways
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Business Etiquette
• Masculine or Feminine: Depends, women are making a lot of decisions, but in some areas men are the only ones working
• Negotiation Styles: : Decisions, are typically made by the person in a senior level position. Decisions are based on strengthened relationship. Decisions made with intuition rather than fact.
• Type of communication: Salvadoran’s • prefer indirect communication
• Appropriate business attire:: Formal business attire
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Business Etiquette Cont’
• Introductions: Presentation of business cards: Exchanged during introduction. One side of business card needs to be translated in Spanish.
• Greetings: Handshakes but not too fim. Eye contact. Use of professional titles. First name basis comes later in the relationship.
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Code of Conduct
• Mission Statement
• Compliance
• Labor
• Human Rights
• Safety
• Labor Contacts
• Grievance System
• Environment