Transcript
REASONS FOR A LOGO
• Identity beyond department name, cooking and serving food
• Professional image• Marketing tool or mechanism• Staff confidence• Customer identification
HOW TO DEVELOP A LOGO
• Factors to consider- Effective - Student Acceptance- Simple - Longevity- Attractive - Professional- Mission - Trademark ?
ALDINE LOGO CREATIONand
TIMELINE
• 2003 – Creation• Graphics Artist• Paper Products• Decision to Trademark• Trademark Attorney• 2007 - Official
LOGO APPLICATION
- Paper/Disposable Products - Menus- Training Materials - Uniforms- Customer Service Program - Business
Cards - Stationary - Website- Cafeteria Artwork - Staffing- Customer Service Program