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HubSpot’s New CRM:
A Medical Marketing Superhero
Brought to you by:
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The way people make their healthcare decisions has drastically changed over the last 5 years.
Thanks to the internet, we have the power to learn just about anything we want before making the
decision to buy—or choose a surgeon.
SearchSearch
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Yes! We’reOPEN
While many medical practices use online marketing tactics like social media marketing, blogging and SEO, they’ve struggled with how to turn leads generated on the web into new patients in their offices.
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Lucky for them, HubSpot has launched a tool that solves this exact problem.
With the Hubspot CRM, your patient appointment coordinators will be able to respond to new patient leads in the most effective manner possible, closing more leads into new patients.
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Why did HubSpot develop a CRM?HubSpot CEO Brian Halligan answers that:
“Traditional sales technology is necessary but not sufficient.
HubSpot’s Sales Platform is designed to arm sales teams
with the context they need to improve how they engage
with companies, prospects, and leads to drive sales instead of
driving people crazy.”
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With the HubSpot CRM, your patient appointment coordinators will be able to take qualified leads from your marketing software and follow up more effectively.
Here's how it works:
1. Your appointment coordinator can manage all her leads in the HubSpot CRM.
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2. Notes can be taken and kept in one place.
TIP: PHI doesn’t belong in sales software but tracking attempts to reach a lead does. “Attempted to call, left voicemail,” is an example.
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3. Patient appointment coordinators can take notes, send emails, create tasks and even schedule calendar events.
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4. Your patient appointment coordinators will be able to manage all their efforts to reach your new patient leads in one place.
They will even see what’s taken place to date.This way, when they pick up the phone to call back they’ll know exactly where to start the conversation.
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HubSpot’s CRM is powerful enough to help the largest group practices manage their large volume of new patient leads more effectively.
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HubSpot’s CRM is powerful enough to help the largest group practices manage their large volume of new patient leads more effectively.
At the same time, it’s so intuive that small offices can take advantage of it to compete with bigger practices, closing more leads into consultations.
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As more practices adopt inbound marketing tactics you need an edge. Superpower your medical marketing efforts with the new HubSpot CRM.
Click Here