How do institutional buyers and government agencies do their
buying?
INSTITUTIONAL MARKETS
GOVERNMENT MARKETS
DMU
First of all They form a DMU a decision making unit or in plain language;
a committee that draws up a list of wants and needs
The government will also have a negotiated contract. Then They asks suppliers to
submit bids and often Award the contract to the
lowest bidder
Large projects of government float
global tenders also
Created by :Maulshri Pathak
UIT RGPV
Internship under :Prof. Sameer Mathur
IIM, Lucknowwww.iiminternship.com