Growing Your OwnStart-Up
Todd Fabacher
Who am I?
Industrial Engineer
Where I have lived
My Start-Ups
..#1 in the World for 15 Years..
Why am I here?To tell you a story of how a
city usedIT + education to become the #1 start-up city
in America
1,200,000New Orleans
230,000
Funding
Mentorship
Talent
Education
Location & EventsIncubation
Start-Up Ecosystem
1,100,000
startupgenome.com
Why Armenia?
The People
Your Start-Up1. Idea & Trends2. Design & Tools3. Development4. Money and Profit5. Marketing
Starts with an Idea
1st 2nd
?
47.37%Odds for Red
0.0047%
Odds to create another Social Site
Know your Competition
Find the Niche
Start-Up Trends1. CMS Systems2. Games3. Multi Devices4. Apps5. SaaS
1. CMS Systems
Why are CMS good?
● Frameworks● Marketplace● Themes / Plugins● Large Customer Base● Open Source
2. Games2. Games
3. Multi Devices
4. Apps
Armenian Cloud
5. SaaS
Design
Native Apps
Language?
CJava .NetOthers
Native Alternatives?
Web Apps
Great Tools
Great Tools
Development
YOU
YOUHow to get help?
Find other freelancers?
Where to get help?
What areas do you need help?
YOUR TEAM
GlobalFemaleMixed Abilities
Project Management
ScopeFocus
Experience Tips1. Don't over-design applications
2. You are not the best programmer
-- Live with it!
3. Learn to learn more
4. Document your code
5. Test, Test, Test
Experience Tips6. Patience is definitely a virtue
7. Beware the know-it-all, possessive
coder, and the inexperienced coder
8. Celebrate every success
9. Deliver polish over features
10. Software is never finished
How to Make
Advertising& Sponsors
Advertising& Sponsors
$236,000
Native App
Sell Upgrade
In App Purchase
Advertising
App Store Sales
App Income
"App Store is a Channel, not a business"
-Todd Fabacher
2. Subscribers
Web App IncomeConsumer = $6.99
Business = $29.99
per month
Subscribers
2,000
Web App Income
Consumer = $13,980Business = $59,980
per month
Income from Different Areas
ContractBusiness Consumer
Save This
Heartbeat Income
The Death Chair
Marketing
What about Social Media?
Content Marketing
Blogging
Blogging1. Improves Communication2. Crystalize Thoughts3. Feedback on Ideas4. Forces Learning5. Create More Content6. Build Credibility
Advertising..Targeted Only..
$5,000 - Page per month
Marketing Tips1. Customers determine your priority
2. Focus on your customers and
the money will follow
3. Word of mouth = $$$
4. It is a numbers game
5. Patience, success takes time
中國
Don't Just Look West
1990
1996
2010
520 Million
200 Million
140 Million
140 Million
China
USA
Growth2015 Online Shoppers
Շնորհակալություն
Todd [email protected]