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AVATARS, BLOGS AND WIKIS: HOW WEB 2.0 MAKES GOVERNMENT MORE OPEN, TRANSPARENT AND PARTICIPATORY
By:Andrew Krzmarzick
Senior Project CoordinatorGraduate School
For:15th Biennial AGA/ASMC
Governmental Professional Development Conference
October 14, 2009
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Source: Flickr - Khalid Almasoud's Photostream
MyStory
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AGENDA
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WHAT’S WEB 2.0?
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BEFORE YOU BEGIN…
1. Why? Tie to mission, goals, objectives, needs, gaps.
2. Who? Champion, contributors, constituents.
3. What? Content is the key to success.
4. How? Decide which tools best meet goals.
5. When? Create a schedule to implement and evaluate.
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1. Why? Tie to mission, goals, objectives, needs, gaps.
• Transparency
• Accountability
• Participation
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BLOGS
What is a Blog?
a. an online journal or diaryb. a “time bandit” that thwarts
my team’s productivityc. abbreviation for “web log”d. a creature from a bad sci-fi movie
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BLOGSWhich of the following have a Blog?
a) American Society of Military Comptrollers
b) Association of Government Accountants
c) Office of Management and Budget
d) Transportation Security Agency
e) US Air Force
f) All of the Above
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BLOGSTransforming Government
http://asmc.typepad.com/viewpoint/
http://aga.typepad.com/aga/2009/09/index.html
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• Disseminate targeted messages
• Explain your mission / activities
• Foster dialogue / elicit feedback
1. Why? Tie to mission, goals, objectives, needs, gaps.
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Step 1: Pick a Blog Platform
Step 2: Create an Account
Step 3: Name Your Blog
Step 4: Produce Content
Step 5: Publish Post!
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http://GenShift.com
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WIKIS
What in the world is a Wiki?
a. an online encyclopedia
b. a web-based tool where multiple users
create, publish and edit information
c. a Hawaiian word for “fast”
d. all of the above
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WIKISYou call this fast?
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• Provide a space for inter-agency collaboration
• Gather the intelligence of the crowd
• Widen the net for broader insight / information
• Create a crowd-corrected directory / resource
1. Why? Tie to mission, goals, objectives, needs, gaps.
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WIKIS
Step 1: Pick a Wiki Platform
Step 2: Create an Account
Step 3: Set Up Your Wiki
Step 4: Produce Content
Step 5: Edit and Post!
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SOCIAL VIRTUAL NETWORKSWho in this room has the
most connections/friends on:
NOTJUSTFOR
KIDS!!!
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SOCIAL VIRTUAL NETWORKSTransforming Government
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Sharing
InformationIdeasInsightIssuesIndividualsIntelligence
KNOWLEDGE
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• Free • “Micro-blogging”• 140 characters or less• Send and read user updates
aka “Tweets”• Text-based, but can post links / photos• Anywhere, anytime via cell or computer
KNOWLEDGE
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GovTwit.com• State/Local = 900+
• Federal Agencies = 500+
• Dept of Defense = 150+
• Hawaii = 8
KNOWLEDGE
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Crowd-sourcing ideas to improve services
Communicating with / to citizens
Posting links to key information
Reporting incidents, sending alerts
Promoting events, surveys, studies, etc.
1. Why?
KNOWLEDGE
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Step 1: Go to Twitter.com
Step 2: Create an Account
Step 3: Find People to Follow
Step 4: Consider Alternate Tools
Step 5: Jump in the Stream (“dialoguing” vs. “doing”)
KNOWLEDGE
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KNOWLEDGE
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Steve ResslerFounder, GovLoop.com
KNOWLEDGE
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Business Problem:Millions of government employees working on similar issues but no safe place to connect and share best practices
Solution: GovLoop.com - Social Network for Government Community
KNOWLEDGE
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ONE YEAR LATER…
Over 20,000 members
CTOs, CIOs, Politicians, Professors, Innovators at
All Levels of Government
International Collaboration (Australia, Brazil, Canada)
KNOWLEDGE
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Share / gain knowledge / information
Connect with colleagues / common interests
Replicate best practices more rapidly
1. Why? Tie to mission, goals, objectives, needs, gaps.
KNOWLEDGE
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http://www.facebook.com/recoverydotgov
KNOWLEDGE
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Recruit candidates for open positions
Find job candidate references/recommendations
Launch discussions with industry / other agencies in groups
1. Why? Tie to mission, goals, objectives, needs, gaps.
KNOWLEDGE
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http://betterbuyproject.com
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http://www.thenationaldialogue.org
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Why/How do you use
?
http://www.youtube.com/UnitedStatesNavy
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1. Why? Tie to mission, goals, objectives, needs, gaps.
Tell your story (control your message)
Capture knowledge of retiring employees
Recruit the next generation of public servants
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PODCASTS
Q. What’s the difference between a podcast and a vodcast?
A. Podcast = AudioVodcast = Video
Downloadable
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PODCASTS
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1. Why? Tie to mission, goals, objectives, needs, gaps.
Provide public service announcements
Train / inspire your personnel (bite-size chunks)
Record important meetings / events
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PODCASTS
Step 1: Pick a Platform
Step 2: Create an Account
Step 3: Create Your Call
Step 4: Start/Record Call
Step 5: Edit and Post!
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MOBILE PHONES/DEVICESWhat has your Cell Phone taught
you lately?“Most cell phones today have more computing power
than was available to NASA during the
Apollo space program…”- Wes Ferguson, Author of
Moving at the Speed of Creativity
• Podcast Briefs (i.e. Guide by Cell)• Audio Books• Training / Courses• Emergent Information
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MOBILE PHONES/DEVICES
http://www.faa.gov/wireless/info
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What’s the coolest name for an avatar in Second Life?a. Ichabod Issachar
b. Siegfried Lactanoid
c. Zedeka Nadezda
d. Horatio FizelmeisterSecond Life Avatar
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VIRTUAL WORLDSTransforming Government
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WEB 3.0?• 3-D• Mobile / Clouds• Aggregation
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THANK YOU!