Download - Gostin promoting personalbrand
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Promoting YourPersonal Brand!ByIra M. Gostin, MBAPresident & CMO120 West Strategic Communications LLC
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1987Me!
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Have a Strategy!
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What is a Brand?
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Who Do You Think You Are Mr./Ms. Big Shot?
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Give it a SWOT
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BeAuthent
ic
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“Insist on Yourself: Never Imitate…Every
Great Man [Woman] is
Unique”Ralph Waldo Emerson
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Human to
Human
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“What makes you unique, makes you
successful”William Arruda
Personal Branding Guru
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Create a Change Catalyst
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What to do next…Enjoy Reno!Set a goalCreate a personal SWOTCraft a personal brand
statementEnsure that all the tools
match Facebook LinkedIn Twitter About.me
Test it on your personal network
Believe in it and and live it! Face