Download - GOOGLE TOOLS TO GROW BUSINESS ONLINE
GOOGLE TOOLSGOOGLE TOOLS TO GROWBUSINESS ONLINE
LOCAL BUSINESS SUCCESS FORMULA
People begin their purchasing experience by doing online research to compare prices, quality, and the reviews of other shoppers. Even if they end up making their purchase in a store, they start their fact-finding and decision-making on the Internet.”
FACT
Google Keyword Search Tool Google Adwords Google Places For Business Google Analytics
Today’s Topics
Google is the new Yellow Pages.
FACT
SOURCE: HUBSPOT STATE OF INBOUND MARKETING REPORT, 2011
Google is the new Yellow Pages.Ranking high on search engines is no longer optional, it’s critical.
FACT
SOURCE: HUBSPOT STATE OF INBOUND MARKETING REPORT, 2011
Visitor can instantly find more information out on the business including: Hours Phone Number Testimonials Email Address/Contact Form Coupons And So Forth
Online Presence Benefits
Google SearchGoogle Search
Google Search Google Search
Name of Town + Type of Business
Name of Town + Type of Business
Plumbers, Electricians, Builders, Mechanics, Accountants, Acupuncture, Lawn Mowing, Café’s, Restaurants, Dentists, Dog Trainer, Carpet Cleaner, Hair Dresser, Lawyers, Jewellery Shops, Motels, Print Shops, Property Consultants, Driving Schools and many more ….
Google Keywords Search Google Keywords Search Tool Tool
https://adwords.google.com/select/KeywordToolExternalhttps://adwords.google.com/KeywordPlanner
Google Free Keyword ToolGoogle Free Keyword Tool
Google Keywords Search Google Keywords Search Tool Tool
Ads that appear in the search results, where you pay a set amount every time someone clicks on your ad
Pay Per Click (PPC) – Google Pay Per Click (PPC) – Google AdwordsAdwords
Google AdwordsGoogle Adwords
Google Ads
Organic Search
Pay Per Click (PPC)Pay Per Click (PPC)
Google Ads
Google Ads
Adwords.google.com
Pay Per Click – Google Pay Per Click – Google AdwordsAdwords
25 characters for the headline.70 characters of ad text.35 characters for the Display URL.
Google Adwords Google Adwords
Google Search Ad Guidelines:https://support.google.com/adwordspolicy/answer/175910?hl=enhttps://support.google.com/adwordspolicy/answer/176095?hl=en
Google Places (Local Directory)Google Places (Local Directory)
Local Directory
Google Places PagesGoogle Places Pages
www.google.com/business/placesforbusiness/
Tracking Your Website Traffic
Google AnalyticsGoogle Analytics
http://google.com/analyticshttp://google.com/analytics
Thank You!Thank You!
CLOUD MEDIA LTD, Website: www.cloudmedia.co.nzEmail: [email protected], Mob: 021 2541 957