Download - Global Marketing Org Structure 1 Nov 09
CONFIDENTIAL
April 11, 2023
Global Marketing Organization Structure
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
CorporateMarketing Head
GeographyMarketing Head
GeographyMarketing Team
Corporate Marketing FunctionsAnalyst Relation
Head
Internal Communication
Head
E-MarketingHead
Global Branding , Advertising & Collateral Head
Design &
Reprographics
Head
ARTeam
E-MarketingTeam
Design &
ReprographicsTeam
Global Branding , Advertising &
Collateral Team
Global Marketing Operations
GlobalMarketing Head
Corporate Marketing
Group for OU’s
Marketing Services Head
Marketing Services Team Internal
Branding & Communication
TeamDM Studio
ISU’s
SPU‘s
1 2 3 45
6
7 ResearchServices
Head
ResearchServices
Team
8
Corporate EVENTS
Head
Corporate EVENTS
Team
9
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Jayant Pendharkar
Analyst Relation Head
Sukanya Chakraborty
E Marketing Head
Haroon Bijli
• Shilpa Kiran • Anandm
Kalkundri• Swarnima
Jayaraj• Dhaval Patel• Naga Vidya
Global Branding , Advertising &
Collateral Head Vishal Jhunjhunwala
• Chandrahas Barde • Rahul Wakade• Milind Dahale• Anupama Patil
Design & Reprographics
Head Milind Arte
• Shrihari Karalkar• Veena Vaidya • Vipul Vaity• Nagesh Wandre • Sambhaji Mohite • Minal Pednekar • Pradeep Advirkar
Corporate Marketing HeadJayant Pendharkar
1 2 3 4
• Shivani Sharma• Manish Sharma
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
Corporate Marketing group for OU’sHead – Rajendra Desai
GlobalMarketing Head
Jayant Pendharkar
Corporate Marketing HeadJayant Pendharkar
ISU XMarketing Team
ISU XHead
SP’sMarketing Team
SP’sHead
ISU ZMarketing Team
ISU ZHead
ISU YMarketing Team
ISU YHead
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CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Direct Marketing• Shanti Mani Nair • Ivan Dsouza• Nageshwari Nilesh Pawaskar• Pinky David • Rajiv Nair• Amit Haswani • Dolly Raja• Sunita Wadhwa• Mercy Maliekal
Presentation Backoffice• Rajeshri Mangle • Rashmi Jaluka• Deepal Dagli• Jaanvi Thakur• Smiley Suri• Shwetambari Mungekar• Madhura Mankar• Preeti Kedari• Paulami Basu
Marketing Services Head Ranjeet Pawar6
GlobalMarketing Head
GlobalMarketing Head
Jayant Pendharkar
Corporate Marketing HeadJayant Pendharkar
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Direct Marketing Presentation Backoffice• Rajeshri Mangle • Rashmi Jaluka• Deepal Dagli• Jaanvi Thakur• Smiley Suri• Shwetambari Mungekar• Madhura Mankar• Preeti Kedari• Paulami Basu
MFG-DM
Team Lead
Yusuf
BFSI-DM
Team Lead
Shanti
RET-DM
Team Lead
Amit
HiTech-DM
Team Lead
Rajiv
Quality
Lead
Dolly
DM Executive
Ivan
DM Executive
to be Hired
DM Executive
Nageshwari
DM Executive• Mercy
DM Executiveto be hired
DM Executive
Pinky
DM Executiveto be hired
DM Executive
Sunita
Module Leaders
GlobalMarketing Head
Jayant Pendharkar
Corporate Marketing HeadJayant Pendharkar
Marketing Services Head Ranjeet Pawar6
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Jayant Pendharkar
Internal Branding & Comm Head Harish Menon
• Rema Devadas• Jyothi Nair• Kapil Arora• Janet Fredrick• Griselda Pinto• Vikas Mittal• Apeksha Naidu • Ujjayini B• BlessenVarghese• Dheeral Sarathi• Apurva Mehta
Corporate Marketing HeadJayant Pendharkar
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CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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Marketing Resources - Organization Chart
Head, Research ServicesRajesh U
Head, Research ServicesRajesh U
Global Marketing HeadJayant Pendharkar
Global Marketing HeadJayant Pendharkar
Research Specialist
Aditi
Research Specialist
Aditi
Research Executive
Research Executive
Research SpecialistMukund
Research SpecialistMukund
Research Executive
Rahul Agarwal
Research Executive
Rahul Agarwal
Research Specialist
Anand
Research Specialist
Anand
Research ExecutiveSameer
Jog
Research ExecutiveSameer
Jog
Research SpecialistSutirtha
Research SpecialistSutirtha
Research Executive
DeepanjanDeb
Research Executive
DeepanjanDeb
Research Specialist
Riyaz Vohra
Research Specialist
Riyaz Vohra
Research Executive
Kaarthik H
Research Executive
Kaarthik H
EMEA, Hi-Tech, Mfg, EIS
Lead Research Analyst
Deepender
EMEA, Hi-Tech, Mfg, EIS
Lead Research Analyst
Deepender
APAC, Telecom M&E, ERU,
ISIT , OracleLead Research
AnalystYogesh Talreja
APAC, Telecom M&E, ERU,
ISIT , OracleLead Research
AnalystYogesh Talreja
North America, TTH, Retail,
SAPLead Research
AnalystCharudatta
North America, TTH, Retail,
SAPLead Research
AnalystCharudatta
India & Emerging
Markets, Govt., LS&HC, SSO,
BPO, GELead Research
AnalystManish K
India & Emerging
Markets, Govt., LS&HC, SSO,
BPO, GELead Research
AnalystManish K
UK, BFS, Insurance, TCS
FS, TestingLead Research
AnalystMedhavi
UK, BFS, Insurance, TCS
FS, TestingLead Research
AnalystMedhavi
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CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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Research Desk Structure with Current Usage Levels
Team Structure & SizeTeam Structure & Size
Other UnitsOther Units
ISUsISUs
ISUsISUs
InsuranceInsurance
BFSBFS
TCS FS, Testing
TCS FS, Testing
RetailRetail
TTHTTH
SAPSAP
Hi-TechHi-Tech
MFGMFG
EISEIS
TelecomM&E
TelecomM&E
ERUERU
Oracle, SMB, ISIT
Oracle, SMB, ISIT
Govt.Govt.
LS&HCLS&HC
SSO, BPO, GE
SSO, BPO, GE
Markets Markets
UKUK North
America
North America Europe &
MEA
Europe &MEA APAC
APAC India, Emerging
Markets
India, Emerging
Markets
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Marketing Services Research Desk (1+2)
+ NetScribes (3) + LIC (2 part time)
Medhavi (+ Kaarthik
+ Riyaz)
Medhavi (+ Kaarthik
+ Riyaz)
Charu (+ Anand +
Sameer)
Charu (+ Anand +
Sameer)Deepender
(+Aditi)
Deepender(+Aditi)
Yogesh (+ Mukund
+ Rahul )
Yogesh (+ Mukund
+ Rahul )
Manish K (+Sutirtha+Deepanjan)
Manish K (+Sutirtha+Deepanjan)
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Jayant Pendharkar
Corporate EVENTSHead Y Bilkha
• Bikram Singh• Mohit Rao• Vasanthkumar RC• Pooja Kochar• Seema Dutta• Latha G
Corporate Marketing HeadJayant Pendharkar
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CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
GlobalMarketing Head
Global Marketing OperationsHead Ranjeet Pawar
Deep Pandey (Marketing PMO)Rama Venkatraman(Marketing PMO)
CONFIDENTIALTCS GLOBAL MARKETING Organization STRUCTURE
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TCS Global Marketing Organization Structure
Europe GeographyMarketing Team• Head Abhinav
Kumar• Thomas Fink• Merijn Simons• Suzanna Norberg• Anke Maibach• Doreen Schulze
AR EMEA Team• Petra Dolejsova• Fredrik Jansson
UK GeographyMarketing Team• Matthew Skipper• Maria Thomas• Priyanka Mehta• Davina
Lawrence• Kerry Chapman• Aruna
Vaidyanathan• Dora Bodo
Ibero AmericaGeographyMarketing Team• Carolina Zorilla• Diego
Carambula• Eder Lima• Jorge Sandoval
US GeographyMarketing Team• Patty Brown• Douglas Long• Marjorie
Johnson• Kristen Carmean• Kelly Ercolino• Girijesh Agarwal• William Thomas • Tiffany Stronsky• Supratik
Chaudhari• Thomas Bass• Shani Lieberman• Vikrant Gaikwad• Catherine
Abrena
APAC GeographyMarketing Team• Karen Noronha
ANZ Marketing• Deep Pandey
India GeographyMarketing Team• Preeti Vanage• Soujanya V• Yusuf
Farazadeq• Gayatri V
AR US Team• Russell Belcher• Alison Crawford
GlobalMarketing Head
Jayant Pendharkar
Europe GeographyMarketing Head
Keith Sharp
UK GeographyMarketing Head
Keith Sharp
Ibero AmericaGeography
Marketing HeadMario Tucci
North AmericaGeography
Marketing Head John Lenzen
APAC GeographyMarketing Head
Vishwendra Verma
India GeographyMarketing HeadRanjeet Pawar
Analyst RelationsUS Head
John Lenzen
Thank You