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AMPSoCal2020Summit
Do’s&Don’tsWebinarGetReadyforB2BMeetingswithPrimes
June2020
FundedbytheOfficeofEconomicAdjustmentintheDepartmentofDefense
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Capabilities
•Planning•Economic development and policy studies•Feasibility and market analyses•Needs assessments
Outreach arm of the Price School of Public Policy
Supports EDA’s mission by•Providing technical assistance to
economically distressed and underserved communities
•Developing strategies to enhance collaborative regional innovation
• GIS mapping• Consensus building• Technical assistance workshops• Strategy development
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About AMPSoCal• Collaborationofgovernment,academia,andindustrypartners• DesignedtostrengthentheSouthernCaliforniaaerospaceanddefensemanufacturing
supplychain• A federallydesignated“ManufacturingCommunity”bytheU.S.Departmentof
Commerce
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WhoWeAreAMPSoCalisledbytheUSCCenterforEconomicDevelopment(CED),anappliedresearchcenteroftheUSCSolPriceSchoolofPublicPolicy,inpartnershipwiththeCityofLosAngelesandover135companiesandorganizations.
PartnersInclude:
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StrengtheningCompetitivenessProgramProvidesFREEtechnicalassistancetosmallandmediummanufacturingbusinessesinthedefensesupplychain.
ToqualifyafirmmusthavebeennegativelyaffectedbydefensecutsinthepastthreeyearsandlocatedinthecountiesofVentura,LosAngeles,Orange,orSanDiego.
Servicesoffered:
1. CapitalAccess2. GrowthPlanning3. BrandingandMarketing4. Cybersecurity5. SuccessionPlanning
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Webinar:HowtoPrepareA&DSuppliersforVirtualB2BMatchmakingAppointmentswith
OEMsandTier-1SuppliersContentCovered:
1. HowtoPrepareforB2Bmeetings- Do’s&Don’ts2. SocialMediaforA&DSuppliers– LinkedIn3. UsingLinkedInforBusinessDevelopment4. ContentMarketingforB2BManufacturing5. TheCharacteristicsofaGreatSupplierPartnership6. SampleSlideDeckforA&DSupplier
www.AMPSoCal.org
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HowtoPrepareforMeetingswithOEMsandTier-1Suppliers
MelissaAudainCompliance,GovernmentReporting&RequirementsAnalyst
GlobalSupplierDiversity,Boeing
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SocialMediaforA&DSuppliers
JessicaCarlsonSocialMediaExpert
USCAnnenbergSchoolofCommunicationandJournalism
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ManufacturingMarketingMattersPodcast“UsingLinkedInforBusinessDevelopment”
BruceMcDuffee,fromManufacturingMarketingGroupInterviewwithBillSterzenbach,partneratUpward
MaingoalfromSterzenbach:GetstartedwithLinkedInbeforeothersocialmediaplatformsStepsforGettingStartedwithLinkedInfromSterzenbach:1) Setafollowersobjective2) Setapostgoal(ideallyonceperweek)3) Promoteinternalbuy-in(employeestosupport/comment
onposts,don’trequirebutincentivize)
Copyright 2020 | Manufacturing Marketing Group
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ManufacturingMarketingMattersPodcast“ContentMarketingforB2B
Manufacturing”BruceMcDuffee,FromManufacturingMarketingGroupInterviewwithVinceGiorgi,B2BMarketingStrategistand
Communicator
OverallTakeawayfromGiorgi:“Donotask[primes]togetmarriedbeforeyou
askthemonadate”
Copyright 2020 | Manufacturing Marketing Group
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SampleSlideDeckforA&DSuppliers
TomásE.DuránAdministrator,SpecialProjects
USCCenterforEconomicDevelopmentAMPSoCal
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DEFENSE CO.
Wemakehighqualityprecisionpartsontime.
3355FigueroaSt.LosAngeles,CA90018
[email protected]:(213)740-4283www.defenseco.com
Logo
*SlideDeckSampleTemplate*
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Our Company
Brief Summary History of Your Company (1-2 sentences)
List if Veteran-owned, Minority-owned, Women-owned, and/or HUBZone certified business (1 sentence)
Key Contacts: Name & Title
Company Supplier Number:
Certifications: List All Here
DefenseCo.,LosAngeles,CA
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Capabilities & Services
Brief Capability Statement (1 sentence)
Concise Bullet Points of Your Services (5-7 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
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Machines & Equipment
Brief Sentence About Your Equipment (1 sentence)
Concise Bullet Points of Equipment List (7-10 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
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Expertise
Brief Description of your “niche” or specialty (1 sentence)
Concise Bullet Points (7-10 bullets)
q ...
q …
q …
DefenseCo.,LosAngeles,CA
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Samples of Our Work
Pictures of Your Work (include 3-4 pictures)
DefenseCo.,LosAngeles,CA
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Competitive Edge
One sentence: What Sets You Apart
Brief Description of What Differentiates You From Your Competitors (1-2 sentences)
DefenseCo.,LosAngeles,CA
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Connect with us!
For news, updates, and insights, followus on social media.
Website URL
Link to Your LinkedIn
Link to Your Facebook
Links to Any Other Social Media Pages!
DefenseCo.,LosAngeles,CA
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AMPSoCalFall2016Bi-AnnualMeeting“TheCharacteristicsofaGreatSupplierPartnership”
VickyHarper-HallSectorManager,
Socio-EconomicBusinessProgramsandGovernmentRelations,NorthropGrummanCorporation
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Getintouch!Pleasereachouttomeforassistancewith
StrengtheningCompetitiveness foryourB2Bmeetings.
TomásE.DuránAdministratorofSpecialProjects
USCCenterforEconomicDevelopmentTel:(213)740-4283
Email:[email protected]
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1. SocialMediaforA&DSuppliersfromAMPSoCal:https://player.vimeo.com/video/393984367
2. UsingLinkedInforBusinessDevelopmentfromManufacturingMarketingMattersPodcast:https://www.mmmatters.com/content/manufacturing-podcasta. BillSterzenbach,PartneratUpward
https://www.goupward.com/about/leadership.html3. ContentMarketingforB2BManufacturingfromManufacturingMarketingMatters
Podcast:https://www.mmmatters.com/content/manufacturing-podcasta. VinceGiorgi,B2BMarketingStrategistandCommunicator
https://www.linkedin.com/in/vincegiorgi4. TheCharacteristicsofaGreatSupplierPartnershipfromAMPSoCal:
https://youtu.be/nW9GQJwqQEE5. ResourcesforA&DSuppliersfromAMPSoCal:https://ampsocal.usc.edu/resources/6. COVID-19ResourcesfromAMPSoCal:https://ampsocal.usc.edu/covid-19-resources/
HelpfulLinks
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Visitampsocal.usc.edu formorewebinarsand
information