FOOD PROCESSING INDUSTRY
Quality
Marketing
Information Technolgy
by
M.SundaraRajan
mailto:[email protected]
Marketing
• SME’s Ancillary Potential
• Supplying to Retailers
• Franchising Opportunities
• Exporting
• E Commerce Possibilities
• Advertising on the Internet
Internet Information SourcesQuality
• Standards
• Organisations devoted to Quality aspect
• News
• Technology & Equipments
• Competitors
• Government Rules & Regulations
• Consultants
Government Organisations
• Http://www.nic.in• http://www.apeda.com• http://mpeda.com• http://www.indianspices.com• http://tea.nic.in• http://www.nrdcindia.com• http://commin.nic.in• http://www.focustamilnadu.com
Department of Food Processing Industries
• Http://mofpi.nic.in
• policies & procedures
• statistics
• Buletin Boards
• Business Opportunities
• foreign investment guidelines
APEDA
• Head office at Delhi, regional offices nearby are at Bangalore & Hyderabad
• The Tamil Nadu Agro Industries Corp. Agro House Industrial Estate Guindy, Chennai –600032 , Ph : 041-2342266 Fax : 044-2342375
• products with good potential:Aphonso Mango,Morel Mushrooms,Red Onions,Long grain basamati rice,meat,alcoholic beverages, processed foods
RETAILING IN INDIA
• 5 million shops - Not properly Organised
• 5% only properly organised
• Organised Retailing will grow 20% per year
• what are the organised retailing stores in India now ?
• Cross roads, Mumbai,
• Spencer, chennai
• food world , Nilgris ??
Supermarkets Need• Soft-drink bottling, Confectionery
manufacture Fishing, aquaculture, fish-processing Grain-milling and grain-based products, Meat and poultry processing , Alcoholic beverages, Milk processing Tomato paste, Snack food, Fast-food , Ready-to-eat breakfast cereals,Ice-creams, Food additives,
• flavours etc. Food packaging, Refrigerated food handling
E Commerce in India
• Internet users 3.5 million in 2000 to increase to 42.7 millions in 2005
• 84% users know about ecommerce , 11% made purchases over the net.
• Payment & Delivery infrastructre crucial
• Ecommerce revenue to increase from Rs.106 millions in 2000 to Rs.4.2 billions in 2005
• books 48%, cinema tickets 25%
• music cassettes & cds 23%
Bottled Water• 70 to 100 % market growth per year
• 48 Specifications for Mineral water & 43 Specifications for Drinking water to beenforced First April 2001
• International standard HACCP - Hazard Analysis Critical Control Points strictly
• followed for all exports but not for domestic market
• BIS Standard, PFA Prevention of Adultration Act
Bottled Water on the Net
• International Bottled Water Association http://www.bottledwater.org.au
• Auditors for bottled water plants http://www.nsf.org
• http://www.quasintl.com
NSF• NSF International, PO Box 130140, 789 N.
Dixboro Road, Ann Arbor,
• MI 48113-0140, USA
• Telephone: (+1) 734-769-8010
• Toll Free (USA): 800-NSF-MARK
• Fax: 734-769-0109
QUASI• QUALITY ASSURANCE
INTERNATIONAL, LLC
• Food and Beverage QA
• 6555 Wilson Mills Rd., Suite 102, Cleveland, OH 44143 USA
• Telephone: 440-442-0336
• Facsimile: 440-442-0341
• E-mail: [email protected]
Harmonising Food Standards
• United Nations Resolution seeks Harmonising food standards
• Agreement on the application of sanitary and phytosanitory measures - SPS
• Agreement on the Technical Barriers to Trade - TBT
• Food & Agriculture Organisation http://www.fao.org
• The Codex Alimentarius, or the food code • To serve as Bench Mark for all countries
FOOD STANDARDS ON THE WEB
• Http://wwwdel.vsnl.net/bis.org/index.htm
• http://www.iso.ch
• Http://www.food-standard.com
• http://www.foodstandards.gov.uk
• Http://www.techstreet.com
• http://www.cei.org
• http://www.fsai.ie
• http://www.producer.com
FASTER & CHEAPER COMMUNICATIO WITH
BUYERS
• FAX
• EMAIL TO FAX
• http://www.bcmfax.com
• PHONE
KNOW WHAT YOUR COMPETITORS OR UPTO !
• The Port Import Export Reporting Service
• http://www.piers.com
• World Trade Associations
• http://www.commercenetindia.com/wtc
• Thomas Register
• http://www.thomasregister.com
HOW TO GENERATE TRADE LEADS ?
• OFFERS TO SELL
• OFFERS TO BUY
• AUCTIONS ONLINE
• ADVERTISING ONLINE
• http://www.ec21.net
• http://www.indiatradezone.com
Sample ADVERISEMENT ON THE NET
We want to import the following :Kabuli Chick Peas,Desi Chick Peas,Yellow Peas,Dun Peas,Green Mung Beans,Red Kidney Beans,Black Eye White Beans,Red Lentils,Toor Whole,Black Matpe,Niger Seeds,Cummin Seeds Cut,Green Cardamom (Small),Cassia- Fine,Cummin Seeds from Syria/ Iran/ Indonesia AND Cardamom from Guatemala preffered.kindly send competitive rate with specifications, originetc. for container loads on CIFC2 at Calcutta Port.Please send samples by courier at thefollowing address for approval:B. Kejriwal,CD-225, Sector-1,2nd floor,Salt Lake City,Calcutta-700 064 (INDIA) Mobile: 0091-98310-90022valid Until : 2002. 12. 31.
The following Export Trade Offer was submitted byMr. Ali
email: [email protected]
on Saturday, March 10, 2001 at 18:22:16----------------------------------------------------------------------------------------
Contact_name: AliEmail: [email protected]
Company: Faith Commercial GroupTelephone: 971 4 2724900Fax: 971 4 2728600Address: POBox 42700-------------------------------------------EXPORT TRADE OFFER:Faith Commercial Group of Companies Buys Cold drinks, Rice, Sugar,
Wheat and Barley in Bulk
The following EXPORT TRADE OFFER was submitted byABDUL RUTTA : Growers and exporters.
email: [email protected] Sunday, March 11, 2001 at 00:03:24---------------------------------------------------------------------------
Contact_name: ABDUL RUTTAmailto: [email protected]
Company: PENTERGRAM ENTERPRISESSTelephone: 255-027-2503281Fax: 255-027-2548242Address: BOX 10755 ARUSHA TANZANIA----------------------------------------------------------
Export Trade Offer :
POSTED AT WEB SITE: http://eto.untpdc.org---------------------------------------------------------------------------
THE INFORMER
• TRADE & TECHNOLOGY INFORMATION SERVICES
• EMAIL NEWS LETTERS
• TRADE LEADS SERVICE
• MARKET RESEARCH REPORTS
• SUPPLIERS INFORMATION
• TECHNOLGY RELATED INFORMATION
THANK YOU
• M.Sundara Rajan
• mailto:[email protected]
• http://www.primaryinfo.com
• http://tradenews.bizland.com
• phone:044--2421080