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The Unseen Consequences of Airing
Your Dirty Laundry on Facebook
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Originally, Facebook was a university exclusive site to meet other students
(preferably single)
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Posting personal information was a must-have if you wanted to meet other
students
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But before long, the demographics shifted and the site expanded, and with it the need for a new type of
social censorship
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What you put on Facebook, can be used against you in multiple
ways
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With a market of over 500 million active
users in 7 years, Facebook became a #1 site for advertisers
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Ever wonder how the advertisements for your Facebook page are chosen?
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These advertisements aren’t random
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Advertisers are getting their information from YOU
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How are they getting it?
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“Facebook used profile information (age, gender, location, interests, etc) to deliver individualized ads to users’
screens.” –Martin, Fabos and Campbell, 2010
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Your information is being
bought and sold back to you through advertisements
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if it has a price.
Bottom line,your personal information
is not personal…
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With over 60 million status updates occurring on Facebook daily, it’s not hard to
see why advertisers would exchange in market profiling –Statistics Facebook
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Advertisers aren’t the only people researching your Facebook
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80% of companies use social media for recruitment—Socialnomics.com
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Whether you are being scouted for a job, or applying for one, an employer is checking
up on you via your Facebook activity.
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Statuses, photos, comments and tags are never permanently deleted. They are Facebook
property forever.
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This means the inebriated participation on Facebook by any of its 250 million active mobile
users is permanent.
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70% of U.S recruiters report they have rejected candidates due to photos and information found online
– Jeffrey Rosen, New York Times
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53% of employers said a candidate was not hired
due to content posted containing inappropriate photos and information - The Blog Herald
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44% said photos of drinking or
using drugs hindered the candidate
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Everybody say, “You’re never getting promoted!”
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It’s easy for people to overlook things on Facebook that can get them in trouble”
- Joseph Donzelli, TechNewsDaily
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Social medias like Facebook negate time
and space.
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A person no longer needs to be within proximity to sustain a relationship
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Bob Rosenwein of Lehigh University
has found that people communicating online
Often fall for each other in
about a week.
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Thanks to social medias like Facebook, “ a partner can easily carry on an affair in the same house, even in the same room.” — Jennifer Ludden, Can Social Media Break Up a Marriage
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1 out of every 5 divorces cite Facebook as the cause for the break-up
--Cid Carver
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We are living in a world where the Internet records everything and forgets nothing.
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The answer isn’t simply to refrain from using the Internet,
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But to be smart about how you use it.
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Think before you Post.
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We don’t have a choice on whether we DO social media, the question is how well we DO it.”—Erik
Qualman
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Are you DOing it right?
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Credits
All images are licensed under the Creative Common Non-Commercial Share-Alike 3.0 Agreement, as well as sourced from Flickr, Tumblr and
socialnomics.com
By: Shelby Newton