Training Kit February 2008
Professional Services
Agenda
Professional Services Overview
Data Services Overview
Production Services Overview
Summary
Professional Services Overview
Our objective is to enhance and complement Eyeblaster offering and products by delivering full spectrum of service modules and superior consulting services
Our offering includes both a variety of packaged services in the areas of Creative, Data and Production support, together with the ability to deliver custom solutions to address unique clients’ needs
Data Services - Campaign Analysis
About the service Offers insights and a richer look into campaigns
performance across its different aspects Highlights the key performance indicators
comparing the relevant vertical benchmarks
What do we offer In-depth analysis of a specified theme including
analysis of delivery, unique and frequency, publishers overlap and creative data.
The analysis can be offered on a periodical basis as well as for a specific campaign
Data is Power - Let us Analyze it for You!
Data Services - Campaign Analysis
Microsoft Office Excel Worksheet
Microsoft Office PowerPoint Macro-Enable
Data Services – Custom Reports
About the service A complementary service to Eyeblaster Modules
(Plug-in for Excel, Online Analytics) A custom report can be created in cases when
the client biz is unique and needs complex reporting capabilities to measure performance
What do we offer Ability to define your own data structure, format etc… Eyeblaster Professional Services creates it for you Report available just one click away (Analytics) or
sent via email…
Tailor Your Own Report = Custom Reporting Service Module
Data Services – Custom Reports
Tailor your own report – define your data structure
Tailor your own report – define your required format
You can defineyour own filtering options
Your list of custom reports will be available on-line
Data Services – Data Feed
About the service Export the client Eyeblaster’s data into its
premises Enables the client to further analyze the
campaigns data by exporting raw data from ACM DWH into client’s internal analysis system
What do we offer An automatic mechanism to export data from ACM
DWH to customer’s database based predefined settings
On-going monitoring to ensure feed transmission
Further analyzes your data @ home – Use Data Feed Service
Data Services – Integration with 3rd Party Systems
About the service Achieve data integration with 3rd part system to
automate processes and achieve holistic view and operations
What do we offer Integration with other 3rd party systems such as
web analytics tools, billing systems etc. Formal project methodology to evaluate,
architect, implement and support the unique client needs
Connecting your Eyeblaster Data with your Business
Production Services - Ad QA
About the service Reducing publisher rejection Ensuring Ads are functioning correctly Expediting the creative production process Focused and detailed training for the Creative developers
What do we offer Systematic approach of testing the creative assets, ad’s
definition in ACM Output includes detailed report with clear instructions how
to fix identified problems plus recommendations on other features that might be considered to use
Increasing your campaigns’ quality and Creative designers satisfaction
Production Services - Creative Service
About the service Offering different levels of Creative solutions
What do we offer “from scratch” creative creation Make existing Creative “ad ready” Innovative creative solutions (e.g. social networks ad)
Need Creative and product specialties – Use Creative Services
Production Services - In-Game 1st level Support
About the service Game Pre-Launch support – from Game integration with
Eyeblaster SDK until Game ready to deliver campaigns
What do we offer Technical Support for SDK integration Game QA to test the integration Direct support to partners (developers, publishers,
distributers)
Utilize our product and technical expertise to support SDK integration
About the service Support Account Management activities
What do we offer Trafficking Assets upload Campaign monitoring
Production Services - Campaign Operation Support
Available to address your campaign management needs
Summary
For more information on Professional Services contact: Ran Zfoni - PS Director Tal Goori - Data Services Manager Hila Moris - Production Services Manager
Professional Services rate card is available
Thank You