Download - Fast Moving Consumer Goods
Fast Moving Consumer
Goods.
What is FMCG ?
• Indian FMCG Market is 4th Largest in World.Fast Moving Consumer Goods Worldwide.
• Also Known As CPG.• Named Fast Moving Consumer Goods Because.
Fast Moving Consumer Goods.
• Basic Necessities Product.• Product Includes.
Fast Moving Consumer Goods Sectors.
• Biggest Market & Growing @ Rapid Rate.• Hardly Affected by Economic Downturn.• Growth of FMCG Market in Tier II & III Cities.
Change In Standard Of Living.
FMCG.
Cosmetics Toiletries Detergent Shoe Polish
Ice-cream Packaged Food Chocolates
FMCG Sector.
Buscuits & Cookies
Milk & Daily Products
Rice, Aata, Lentils & Dal
Snacks
Chocolates & Sweets
Laundary Supplies
Others
20%
6%
12%
8%7%6
%
41%
Consumption of FMCG Products in India
• Untapped Rural Market
• Rising Income Levels• Large Domestic• Export Potential• High Consumer Goods
Spending
• Removal of Import Restrictions
• Slowdown in Rural Demand
• Tax & Regulatory Structure
• Lower Scope of Investing in Technology
• Low Exports Level• Competition
• Low Operational Costs• • Available in Urban
as well as Some Rural Areas.
• • Presence Of Well-known Brands In FMCG Sector
STRENGTH WEAKNESS
OPPURTUNITIESTHREAT
SWOT Analysis
GODREJ.CO. PROFILE
ITC INDIAN TOBACCO COMPANY
HUL HINDUSTAN UNILEVER LIMITED
CO. PROFILE
AMWAY
Godrej.