Download - Facebook marketing tips for small business
FACEBOOK MARKETINGTIPS FOR
2015
Joomdev Software Solution Website:- www.joomdev.com Contact no :- (+1) 8662761994
Facebook Marketing
About :-
Facebook is very trending social media platform. Many people doing their business marketing through this platform. Its give excellent traffic to a website or blog. More than 1.49 million people using it for their personal as well as professional work.
Through Facebook marketing you get lots of traffic and leads to your business and also increasing your business reach in local country as well as foreign countries.
Why You Need Facebook Marketing
• It is very trending Nowadays
• Facebook has more than 1.49 billion users
• Gather more leads
• Marketing with low price
• Reach to your target audience
• Build Brand loyalty
• Increase traffic to your website
Types of Facebook Marketing
There are two ways that we use for Facebook marketing:-
1.) Organic Marketing – In this marketing strategies we always increase our original followers and share business relevant and appropriate content. People are visit to our page, see our post and doing likes or share on our Facebook page. It get some time to giving result for our business but always give long lasting result.
2.) Paid marketing - When we use sponsored story and paid ads in our marketing strategies on Facebook for our business it call paid marketing. Its beneficial for instant result and increasing our business reach.
Organic Facebook Marketing
• Share Killer Content
• Use Facebook Insight
• Embed your post with your Blog
• Create Fan page Relationship
• Don’t buy Facebook likes
Paid Facebook Marketing
• Creating Sponsored Stories
• Display Ads
• Retargeting
• Paid Influencers
• Paid Content Promotion
• Social media ads
Organic Vs Paid FB Marketing
Category Organic Marketing Paid Marketing
Definition Channel a brand Brands pays to leverage a Channel
Example Website Mobile site Blog Facebook Account
Display Ads Paid search Sponsorships
The Role Build for longer-term relationships with existing potential customers and earn media
Shift from foundation to a catalyst that feeds owned and creates earned media
Category Organic Marketing Paid Marketing
Benefits Control Cost efficiency Longevity Versatility Niche Audience
In Demand Immediacy Scale Control
Challenges No guarantees Company
Communication not trusted
Take time to scale
Clutter Declining
response rates Poor credibility
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Steps for Facebook Marketing
1.) Make a Facebook account2.) Fill your all details3.) Share Qualitative and evergreen content4.) Find your target market5.) Engage with your audience6.) Optimizing all images that you have shared7.) Give link to your webpage 8.) Use hashtag 9.) Likes other pages10.) Run a contest 11.) Create a Facebook fan page
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1.) Make a Facebook account - In starting go to Facebook and create a account on Facebook.
2.) Fill your all details – Its very important that when we use social media for marketing we always fill all required information on this account so that its not looking fake.
3.) Share Qualitative and evergreen content – Always share new and useful content so that people love to read it and share it.
4.) Find your Target Market – There are always a target market for any business. So it very important that we always target a specific market or people.
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5.) Engage with your audience – Always say thanks to people who share your post. And reply of there comments and make discussion with them.
6.) Optimizing all images that you have shared – Images are very important so we always make our own images with help of various image editing tools. Images are very helpful to making our post or content more beautiful.
7.) Give Link to your Webpage – If you post a relevant content from our blog or website then always share a link to your webpage or blog, so that people were know about your website/blog.
8.) Use Hashtag – Always use hashtag whenever use sharing a post. Hashtag are very good to get traffic on a website.
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9.) Like other pages – Whenever we like a page we get there major benefits:- (a) Increasing our reach, (b) Expand our community by interacting with other pages, (c) Get inspired by other page’s post
10.) Run a Contest – Contest are great way to:- (a) Get exposure for your page, ( b) Increasing number of likes,(c) Encourage participation and engagement,(d) Growing Email database
11.) Create your Facebook Fan Page - Through Fan page we get lots of traffic. Its give many benefits likes:- (a) Unlimited Friend Count (b) Advertising (c) Admin connections (d) Showcase the other pages you like and many others.
1.) Post Off-Brand and Boring Content2.) Over posting3.) Don’t neglect to monitor the posts or comments on your page4.) Focusing on increasing lots of likes 5.) Ignoring Facebook Insights6.) Don’t post Click-Bait7.) Posting the same thing to both personal profile and fan page 8.) Not post too much content on post9.) don’t post only photos10.) Posting inappropriate information
Avoid these things in Facebook Marketing
1.) http://www.quicksprout.com/the-complete-guide-to-building-your-blog-audience-chapter-6/
2.) http://www.f5therefresh.com/2015/03/increase-organic-reach-on-facebook.html
3.) http://smallbiztrends.com/2013/08/what-is-owned-earned-paid-media.html
4.) https://www.meltwater.com/blog/like-other-pages-on-facebook/
5.) http://www.pagemodo.com/blog/benefits-of-contests-on-facebook/
Resources
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