Download - Exide industries
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EXIDE INDUSTRIES
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COMPANY PROFILE BEGAN AS Associated Battery Makers (Eastern) Ltd . Named as Exide Industries Ltd in 1995Headquartered in Kolkata and offices spread out across all major cities in the
country. Leading manufacturer of storage batteries. Manufactures high-end submarine batteries. Leading manufacturer of lead acid batteries in India and South Asia.
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EXIDE INDUSTRIES BRANDS
EXIDE
CHLORIDE
INDEX
DYNEX
Standard Furukawa
SF SONIC
JUPITER
CONREX
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The Firm & Its BusinessExperiencing humongous growth in last couple of years.Market share 65% -Replacement battery segment.
35% -Industrial battery segment. Major revenue stream Automotive sector- 62%
Industrial sector- 37% Growing fast in invertor segment - acute power shortage across the
country.
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What went wrong ???Suppressed margins.Average growth in auto and industry.Weak economic indicators.High cost of raw materials(20%).PEG ratio at close to 2 .Selling an old battery .Sharp depreciation in rupee negates fall in lead prices.
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Diverting from the “KING” Poor after sales service -dealer and customer dissatisfaction.
Very LOW Battery BACK UP. BATTERY PROBLEM WARRANTY CLAIM Battery is under warranty still they are not repairing it
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BALANCE SHEET
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MEASURES TO OVERCOMEReins in costs to lift performance.Satisfaction to customer .Price of lead, a key raw materialUntil there is some respite in the falling rupee .Factors (mainly policy and liberalization) would impact this sector.Auto and overall industry .
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THANKS
BY: DEEPAK JHA