Entrepreneurship and Innovation
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CIEE Study Center in Palma de Mallorca
Pere Joan Ribas Barceló .
Teaching method AN INTENSIVE COURSE IN ENGLISH WITH DIFFERENT FORMATS!
LECTURES
DISCUSSIONS
GROUP WORK
PRESENTATIONS
CASE STUDIES
ENTREPRENEURSHIP !AND INNOVATION!
!ARE THE CENTRAL ENGINES OF
TODAY’S GLOBAL ECONOMY!
THE ENVIRONMENT :
§ The entrepreneurial revolution
§ The role of entrepreneurship in the economy
§ Types and sources of innovation
§ Business ideas and creativity
§ Innovation policies & competitiveness
Project planning and management
Customer relationship management
Developing your business plan
Marketing plan and strategy
Financing & protecting your business
Opportunity identification
Learn the right skills:
WHAT DOES IT TAKE TO BECOME AN ENTREPRENEUR?!
!SILICON VALLEY
INNOVATION CLUSTER!
CASE STUDIES BASED ON !REAL SUCCESS STORIES!
Customer !Relationship Management !
Corporate!Culture!
Apple
LEARN HELPFUL TOOLS FOR ENTREPRENEURS
IN A STUNNING AND EXCITING ENVIRONMENT!
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_______ JOIN US NOW _______!
CIEE Study Center in Palma de Mallorca
Entrepreneurship and Innovation Course
Universitat Illes Balears - Edificio Arxiduc 07122 Palma de Mallorca, Spain
Web: www.ciee.org For more information, please contact Antonia Ferriol:
Email: [email protected]